--- description: Discover the latest technology trends in business with Capterra India's consumer insights and market research. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Capterra India Newsroom --- # Capterra India Newsroom Canonical: https://www.capterra.in/blog/6515/newsroom-capterra-india-2024 Published on 18/2/2025 | Written by Sukanya Awasthi. ![Capterra India Newsroom](https://images.ctfassets.net/63bmaubptoky/5eIicwfFNBicgXRxfZOMLz/8341631d63ff77ceba7ae123d8ea6d60/image__4_.png) > Welcome to the Capterra press room\! Here you'll find all the press releases for the studies carried out based on our research. ----- ## Article Content Welcome to the Capterra press room\! Here you'll find all the press releases for the studies carried out based on our research.Contact usFor any press or media inquiries, please reach out: pr@capterra.in Follow us on social media for the latest tech research and recommendations for growing businesses: LinkedIn, YoutubeDiscover more about Capterra\!In this articleCybersecurityWorkplace CollaborationRetail and Customer ExperienceProject ManagementSoftware selectionCybersecurity 83% of Indian Firms Increasing Cybersecurity Investments Amid Rising Cyber Threats in 2024January 2024 - According to a recent Capterra survey, 61% of businesses in India suffered a data breach in the past 12 months. Unsurprisingly, we also discovered that 82% of companies have increased their cybersecurity investments. 94% of cyber-aware respondents in our survey revealed that their companies actively employ AI to fortify their defence mechanisms.66% of respondents reported encountering ransomware attacks, showcasing the pervasive nature of this cybersecurity menace. 48% of cyber-aware employees said their company fell victim to at least one ransomware attack in the past 12 months.61% of surveyed organisations conduct formal cybersecurity risk assessments.READ THE FULL RESEARCHDOWNLOAD THE PRESS RELEASECybersecurity Wake-Up Call: Phishing Hits Hard with 79% of Indian Businesses Affected, Workforce Advocates Cyber Training for Cybersecurity ResilienceJanuary 2024 - Over Three-Quarters of Indian Businesses have fallen prey to phishing attacks in the past year79% of surveyed employees reported receiving a phishing email within the past year, and a concerning 76% admitted to clicking on a link within these deceptive messages.97% of employees already receive cybersecurity or data protection training. The most common topics covered include data privacy (76%), general cybersecurity (71%), and social engineering (48%).84% of companies have protocols for employees to report attacks. 81% of respondents confirm the existence of formal incident response plans within their organisations.READ THE FULL RESEARCHDOWNLOAD THE PRESS RELEASEWorkplace CollaborationIndian Employees Report Positive Trends in Workplace Collaboration, says Capterra studyMarch 2024 - The study presents an optimistic outlook for Indian companies, as remote and hybrid employees express notable contentment with the current state of collaboration. Participants consistently highlighted well-organised meetings with clear objectives conducted at reasonable hours, contributing to a comfortable working environment.Positive Sentiment: 47% strongly agreed, and an additional 40% agreed that their company utilises software tools conducive to effective meetings.Digital Collaboration Landscape: Email remains the dominant tool (68%), followed by document management software (51%). Emerging tools like screen sharing (62%), in-meeting chat (55%), and content sharing (54%) are transforming workplace engagement.Meeting Preferences: While 44% of respondents reported an equal split between virtual and in-person meetings, 27% favoured virtual meetings, and 29% preferred face-to-face interactions.READ THE FULL RESEARCHDOWNLOAD THE PRESS RELEASETwo-thirds of Indian Employees predict a surge in International Collaboration in the coming year, says Capterra StudyMarch 2024 - India Leads in Daily Collaboration: Compared to 13 other surveyed countries, India takes the lead in daily collaboration, outpacing Mexico (24%) and English-speaking countries.Optimistic Outlook for Future Collaboration: Two-thirds of surveyed employees anticipate an increase in international collaboration in the next 12 months.High Frequency of Global Collaboration in India: A remarkable 33% of Indian employees collaborate daily with colleagues from other countries.Challenges and Advantages of Global Collaboration: Improved communication skills (39%) and networking opportunities (38%) emerge as top advantages, while challenges such as volatile work hours (45%) and language barriers (37%) persist.READ THE FULL RESEARCHDOWNLOAD THE PRESS RELEASERetail and Customer ExperienceMajority of Indian consumers favour quality over cost, despite price sensitivity, says Capterra studyJune 2024 - 83% of brand-loyal Indian consumers attribute their loyalty to the quality of products or services they receive. In a price-sensitive nation, consumers value quality (73%) beyond price (59%), alongside online ads (57%) and recommendations from family/friends (52%).Key Factors Influencing Online Purchases: Trusted brands (67%) and user reviews (57%) play crucial roles in online purchases.Disparity between browsing and purchasing destinations: 69% of consumers use social media to discover new products or services, but 65% make purchases on e-commerce sites, and 52% on retailer websites or apps.Preferred payment methods: 74% of surveyed consumers prefer digital wallets, followed by 68% using credit or debit cards, and 49% opting for bank transfers.READ THE FULL RESEARCHDOWNLOAD THE PRESS RELEASE51% of Indian Shoppers Prefer AI Chatbots and QR Codes for Online Shopping, Finds Capterra SurveyJuly 2024 - The survey highlights a notable trend: There is a growing interest among online shoppers in AI chatbots, QR codes, and the impact of social media advertisements. Our study found that 51% of Indian shoppers now prefer using AI chatbots and QR codes for their online shopping needs.72% of respondents use AI chatbots for product searches. 42% of consumers are influenced by AI-based recommendations, 41% by voice recognition, and 39% by AR/VR.70% of shoppers made purchases influenced by social media ads.65% followed a brand due to social media ads. While, 73% of shoppers are open to relevant ads, and 53% accept ads for new products.READ THE FULL RESEARCHDOWNLOAD THE PRESS RELEASEProject ManagementAI Investments in Project Management Set to Increase by 20-50% by 2025, Finds Capterra Survey22 August 2024- 47% of project managers leveraging AI-enabled project management software anticipate a substantial increase of 20-50% in AI investments within their organization's project management function by 2025.97% of respondents experienced a positive return on investment (ROI) from their company's AI project management technology investments.PMs believe that decision-making (43%), predictive analysis (40%), and project planning (37%) are the top areas where AI has the greatest impact on project management.93% of surveyed project managers reported an increase in their use of EQ in their roles over the past two years.READ THE FULL RESEARCHDOWNLOAD THE PRESS RELEASESoftware selectionSoftware spending surges for Indian business in 2025; driven by rapid technological advancements, says Capterra study5 February 2025 - Indian businesses are significantly increasing their software spending in 2025, fueled by the nation's rapidly evolving tech landscape. 89% of Indian respondents surveyed plan to increase their software spending by at least 5% in 2025, with 40% anticipating a substantial increase of 15% or more.A remarkable 89% of Indian businesses plan to increase their software spending in 2025, with 40% anticipating a substantial jump of 15% or more.Indian SMEs are leading the charge, with 86% planning increased software spending and a notable 33% expecting to boost investments by 15% or more – significantly higher than the global average.Indian businesses are prioritising investment in IT security (44%), focusing on cybersecurity and data protection, followed closely by artificial intelligence (AI) (42%).READ THE FULL RESEARCHDOWNLOAD THE PRESS RELEASE ## About the author ### Sukanya Awasthi Sukanya Awasthi is a content analyst for Capterra, covering emerging technology trends with a focus on retail, construction and ERP. With an educational background in Computer Science, she brings 8 years of hands-on experience to her writing, translating intricate technical concepts into accessible and informative insights. Sukanya’s research and analysis is informed by nearly 200,000 authentic user reviews on Capterra and over 40,000 interactions between Capterra software advisors and software buyers. Sukanya also regularly analyzes market sentiment by conducting surveys of business leaders in the construction space, as well as retail leaders and consumers, so she can provide the most up-to-date and helpful information to small and midsize businesses purchasing software or services. Her work has been featured in Financial Express, Economic Times, and Bloomberg Quint, among other publications. Outside of work, she likes to spend time with her loved ones and her two dogs. ## Related Categories - [Advertising Agency Software](https://www.capterra.in/directory/30736/advertising-agency/software) - [Collaboration Software](https://www.capterra.in/directory/15/collaboration/software) - [Email Marketing Tool](https://www.capterra.in/directory/30013/email-marketing/software) - [SMS Marketing Software](https://www.capterra.in/directory/30842/sms-marketing/software) - [Social Media Marketing Software](https://www.capterra.in/directory/30781/social-media-marketing/software) ## Related Articles - [New research paints a positive picture of workplace collaboration in India](https://www.capterra.in/blog/4550/workplace-collaboration-india) - [Nearly 8 in 10 respondents say digitalisation is very important for their company’s growth](https://www.capterra.in/blog/4103/digitalisation-of-indian-smes) - [4 top LMS software in India and their key features](https://www.capterra.in/blog/4231/top-LMS-software-in-India) - [What is display advertising and how can SMEs benefit from it?](https://www.capterra.in/blog/4177/what-is-display-advertising) - [4 Most popular free video editing software for Indian businesses](https://www.capterra.in/blog/3538/video-editing-software) ## Links - [View on Capterra](https://www.capterra.in/blog/6515/newsroom-capterra-india-2024) - [Blog](https://www.capterra.in/blog) - [Home](https://www.capterra.in/) ----- ## Structured Data