---
description: Compare Marketing 360vs Google Analytics 360 Comparison and other vendors. Get features, price, & user reviews with details about trial versions and customer support for Indian users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Compare Marketing 360vs Google Analytics 360 Comparison - Capterra India
---

Breadcrumb: [Home](/) > [Email Management Software](/directory/30553/email-management/software) > [Marketing 360\<span\>vs\</span\> Google Analytics 360 Comparison](https://www.capterra.in/compare/148516/177042/marketing-360/vs/google-analytics)

# Compare Marketing 360 vs Google Analytics 360

Canonical: https://www.capterra.in/compare/148516/177042/marketing-360/vs/google-analytics

> Detailed comparison between Marketing 360 and Google Analytics 360. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Marketing 360 | Google Analytics 360 |
| **Overall rating** | 4.5/5 | 4.7/5 |
| **Total Reviews** | 1132 | 8089 |
| **Starting Price** | - | - |
| **Free Trial** | Yes | No |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Android (Mobile) |
| **Support** | Email/Help Desk, Knowledge Base Software, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Chat |
| **Training Software** | In Person, Live Online, Webinars, Documentation, Videos | Webinars, Documentation, Videos |

## Best for

### Marketing 360

Over 20,000 small businesses use our broader business commerce platform so they have everything they need to manage and grow their business in one place.

### Google Analytics 360

Google Analytics 360 is for marketers, BI professionals, and online businesses to gain insights into customer website behavior. It is suitable for enterprise-level companies in every industry sector.

## Key features

### Marketing 360

- A/B Testing
- API
- Access Controls/Permissions
- Behavior Tracking
- Collaboration Tools
- Customer Database
- Customer Segmentation
- Customizable Reports
- Keyword Tracking
- Monitoring
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Referral Tracking
- Reporting & Statistics
- Reporting/Analytics
- Search/Filter
- Site Search Tracking
- Time on Site Tracking

### Google Analytics 360

- A/B Testing
- API
- Access Controls/Permissions
- Behavior Tracking
- Collaboration Tools
- Customer Database
- Customer Segmentation
- Customizable Reports
- Keyword Tracking
- Monitoring
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Referral Tracking
- Reporting & Statistics
- Reporting/Analytics
- Search/Filter
- Site Search Tracking
- Time on Site Tracking

## Links

- [View Marketing 360 Profile](https://www.capterra.in/software/148516/marketing-360)
- [View Google Analytics 360 Profile](https://www.capterra.in/software/177042/google-analytics)
- [View Original Comparison](https://www.capterra.in/compare/148516/177042/marketing-360/vs/google-analytics)

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