---
description: Compare Emma by Marigoldvs GMass Comparison and other vendors. Get features, price, & user reviews with details about trial versions and customer support for Indian users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Compare Emma by Marigoldvs GMass Comparison - Capterra India
---

Breadcrumb: [Home](/) > [Email Marketing Tool](/directory/30013/email-marketing/software) > [Emma by Marigold\<span\>vs\</span\> GMass Comparison](https://www.capterra.in/compare/75428/168452/emma/vs/gmass)

# Compare Emma by Marigold vs GMass

Canonical: https://www.capterra.in/compare/75428/168452/emma/vs/gmass

> Detailed comparison between Emma by Marigold and GMass. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Emma by Marigold | GMass |
| **Overall rating** | 4.2/5 | 4.8/5 |
| **Total Reviews** | 157 | 1423 |
| **Starting Price** | $99.00 | $25.00 |
| **Free Trial** | No | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, 24/7 (Live rep) | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Chat |
| **Training Software** | Live Online, Webinars, Documentation, Videos | Documentation, Videos |

## Best for

### Emma by Marigold

Execute best-in-class relationship marketing strategies with an email marketing solution purpose-built for higher education, franchises, non-profits, and distributed businesses.

### GMass

Whether you need to send cold emails, mail merges, email marketing messages, internal comms, or invitations, GMass can do it all — and all inside Gmail with the best deliverability you've ever had.

## Key features

### Emma by Marigold

- A/B Testing
- API
- Activity Tracking
- Behavioral Targeting
- Campaign Scheduling
- Campaign Segmentation
- Dynamic Content
- Email Distribution
- Email Marketing Software
- Email Templates
- Engagement Tracking
- HTML Editor
- List Management
- Mailing List Management
- Personalization Software
- Real-Time Analytics
- Real-Time Reporting
- Reporting/Analytics
- Scheduling Software
- Template Management

### GMass

- A/B Testing
- API
- Activity Tracking
- Behavioral Targeting
- Campaign Scheduling
- Campaign Segmentation
- Dynamic Content
- Email Distribution
- Email Marketing Software
- Email Templates
- Engagement Tracking
- HTML Editor
- List Management
- Mailing List Management
- Personalization Software
- Real-Time Analytics
- Real-Time Reporting
- Reporting/Analytics
- Scheduling Software
- Template Management

## Links

- [View Emma by Marigold Profile](https://www.capterra.in/software/75428/emma)
- [View GMass Profile](https://www.capterra.in/software/168452/gmass)
- [View Original Comparison](https://www.capterra.in/compare/75428/168452/emma/vs/gmass)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Compare Emma by Marigoldvs GMass Comparison - Capterra India","description":"Compare Emma by Marigoldvs GMass Comparison and other vendors. Get features, price, & user reviews with details about trial versions and customer support for Indian users.","url":"https://www.capterra.in/compare/75428/168452/emma/vs/gmass","about":[{"@id":"https://www.capterra.in/software/75428/emma#software"},{"@id":"https://www.capterra.in/software/168452/gmass#software"}],"breadcrumb":{"@id":"https://www.capterra.in/compare/75428/168452/emma/vs/gmass#breadcrumblist"},"@id":"https://www.capterra.in/compare/75428/168452/emma/vs/gmass#webpage","@type":["WebPage","CollectionPage"],"publisher":{"@id":"https://www.capterra.in/#organization"},"inLanguage":"en-IN","isPartOf":{"@id":"https://www.capterra.in/#website"}},{"name":"Emma by Marigold","description":"Emma by Marigold is a robust email marketing platform that makes it easy for teams of all sizes to create and collaborate on beautiful campaigns across departments or locations, delivering a seamless brand experience that increases engagement and drives more revenue from email. Our team-oriented product design, powerful integrations and award-winning professional services make it easier than ever for marketers to do their very best work.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/a5f30b41-36a6-428c-bb92-c10ea03af8f7.webp","url":"https://www.capterra.in/software/75428/emma","@id":"https://www.capterra.in/software/75428/emma#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.in/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":157,"ratingValue":4.2},"offers":{"price":"99","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"name":"GMass","description":"Transform Gmail into a powerful but easy-to-use email marketing and mail merge platform loved by more than 1.5 million people. 99% of users report the best deliverability they've ever had. Easily send campaigns by connecting a Google Sheet of contacts. Set follow-up emails to be sent sequentially until you get a reply. Personalize. Track opens, clicks, replies, and more. Automated recurring campaigns. Advanced scheduling. Great team features. Fast A/B testing. Inbox rotation. Break Gmail's sending limits. And so, so much more.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/cf7fd81a-57c5-4394-82f0-229a7fc86272.png","url":"https://www.capterra.in/software/168452/gmass","@id":"https://www.capterra.in/software/168452/gmass#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.in/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":1423,"ratingValue":4.8},"offers":{"price":"25","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@id":"https://www.capterra.in/compare/75428/168452/emma/vs/gmass#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Email Marketing Tool","position":2,"item":"/directory/30013/email-marketing/software","@type":"ListItem"},{"name":"Emma by Marigoldvs GMass Comparison","position":3,"item":"https://www.capterra.in/compare/75428/168452/emma/vs/gmass","@type":"ListItem"}]}]}
</script>
