---
description: Compare Salesforce Marketing Cloudvs ActiveCampaign Comparison and other vendors. Get features, price, & user reviews with details about trial versions and customer support for Indian users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Compare Salesforce Marketing Cloudvs ActiveCampaign Comparison - Capterra India
---

Breadcrumb: [Home](/) > [Email Marketing Tool](/directory/30013/email-marketing/software) > [Salesforce Marketing Cloud\<span\>vs\</span\> ActiveCampaign Comparison](https://www.capterra.in/compare/7723/79367/salesforce-marketing-cloud/vs/activecampaign)

# Compare Salesforce Marketing Cloud vs ActiveCampaign

Canonical: https://www.capterra.in/compare/7723/79367/salesforce-marketing-cloud/vs/activecampaign

> Detailed comparison between Salesforce Marketing Cloud and ActiveCampaign. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Salesforce Marketing Cloud | ActiveCampaign |
| **Overall rating** | 4.2/5 | 4.6/5 |
| **Total Reviews** | 526 | 2561 |
| **Starting Price** | $25.00 | $15.00 |
| **Free Trial** | No | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, 24/7 (Live rep), Chat |
| **Training Software** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### Salesforce Marketing Cloud

Designed for small and midsize businesses in various industries.

### ActiveCampaign

ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work.

## Key features

### Salesforce Marketing Cloud

- API
- Activity Tracking
- Archiving & Retention
- Campaign Planning
- Campaign Scheduling
- Customizable CTAs
- Customizable Reports
- Data Recovery
- Email Monitoring
- Engagement Tracking
- For Startups
- Lead Generation Software
- Monitoring
- Real-Time Data
- Sales Activity Management
- Segmentation
- Social Marketing
- Subscriber Management
- Website Visitor Tracking
- Whitelisting/Blacklisting

### ActiveCampaign

- API
- Activity Tracking
- Archiving & Retention
- Campaign Planning
- Campaign Scheduling
- Customizable CTAs
- Customizable Reports
- Data Recovery
- Email Monitoring
- Engagement Tracking
- For Startups
- Lead Generation Software
- Monitoring
- Real-Time Data
- Sales Activity Management
- Segmentation
- Social Marketing
- Subscriber Management
- Website Visitor Tracking
- Whitelisting/Blacklisting

## Links

- [View Salesforce Marketing Cloud Profile](https://www.capterra.in/software/7723/salesforce-marketing-cloud)
- [View ActiveCampaign Profile](https://www.capterra.in/software/79367/activecampaign)
- [View Original Comparison](https://www.capterra.in/compare/7723/79367/salesforce-marketing-cloud/vs/activecampaign)

-----

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