---
description: Compare the top Marketing Resource Management (MRM) Software & providers for Indian businesses. Filter by price, feature or user rating to make software selection fast and easy.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Marketing Resource Management (MRM) Software - Compare Prices & Top Sellers - Capterra India
---

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# Marketing Resource Management (MRM) Software

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> Marketing Resource Management, or MRM, software helps organizations optimize utilization of various assets available to the marketing departments.

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## Products

1. [Zoho Sprints](https://www.capterra.in/software/169569/zoho-sprints) — 4.5/5 (293 reviews) — Zoho Sprints is a cloud-based agile project management platform that helps teams plan, track, and deliver work with clarity.
2. [monday.com](https://www.capterra.in/software/147657/monday-com) — 4.6/5 (5726 reviews) — From ideation to execution, monday.com helps marketing teams plan strategically while managing resources effectively.
3. [Smartsheet](https://www.capterra.in/software/79104/smartsheet) — 4.5/5 (3482 reviews) — Smartsheet is an Intelligent Work Management Platform that revolutionizes how you manage projects, portfolios, and processes.
4. [Wrike](https://www.capterra.in/software/76113/wrike) — 4.4/5 (2887 reviews) — Wrike is a marketing resource planning platform with Gantt charts, Kanban boards, performance reports, dashboards, and more.
5. [Brandfolder](https://www.capterra.in/software/133103/brandfolder) — 4.7/5 (445 reviews) — Brandfolder is a digital asset management platform that centralizes the storage, distribution, and analysis of digital assets.
6. [Workamajig](https://www.capterra.in/software/10533/workamajig) — 3.8/5 (351 reviews) — Workamajig is the only project management tool made specifically for creative teams. See why over 3,000 marketing teams use Workamajig.
7. [Acquia DAM (Widen)](https://www.capterra.in/software/76774/widen-collective) — 4.4/5 (323 reviews) — Flexible and easy to use, Acquia DAM (Widen) helps brands manage and distribute assets across teams, tools, and channels.
8. [SAP Customer Experience](https://www.capterra.in/software/77372/sap-crm) — 4.3/5 (245 reviews) — Capitalize on customer insight, improve front-line efficiency and effectiveness, streamline critical business processes.
9. [Admation](https://www.capterra.in/software/127704/admation) — 3.6/5 (227 reviews) — Enabling marketing teams \&amp; ad agencies to effectively manage their creative approval workflow from project brief to approval \&amp; archive.
10. [Bynder](https://www.capterra.in/software/122257/bynder) — 4.5/5 (224 reviews) — Bynder centralizes marketing resource management with AI automation, intelligent workflows, and seamless integration across marketing t
11. [TapClicks](https://www.capterra.in/software/145227/tapclicks) — 4.3/5 (175 reviews) — A Unified Marketing Platform Powered by Data and Driven by Automated Intelligence
12. [Filecamp](https://www.capterra.in/software/133218/filecamp) — 4.7/5 (114 reviews) — Digital Asset Management \&amp; Media Library software in one integrated, secure and cost-effective solution. Unlimited users in all plans\!
13. [CoSchedule Marketing Suite](https://www.capterra.in/software/158290/coschedule) — 4.4/5 (106 reviews) — CoSchedule's Marketing Suite is a family of agile marketing products that helps you coordinate your process, projects, and teams.
14. [Sprinklr](https://www.capterra.in/software/131274/sprinklr-platform) — 4.3/5 (90 reviews) — Sprinklr is an enterprise-grade, software platform built to manage customer experiences at scale.
15. [IntelligenceBank](https://www.capterra.in/software/121110/intelligencebank-dam) — 4.7/5 (81 reviews) — IntelligenceBank is a fully configurable platform that helps marketing teams get brand and legal approved content out the door faster.
16. [Marvia](https://www.capterra.in/software/140034/marvia) — 4.3/5 (64 reviews) — Automated Marketing Resource Management keeps your brand consistent and helps you create more unique and customized content.
17. [Marmind](https://www.capterra.in/software/153624/marmind) — 4.2/5 (62 reviews) — Leading brands such as Mercedes-Benz, Lufthansa Group and Springer Nature rely on Marmind to streamline marketing operations.
18. [Dreamdata](https://www.capterra.in/software/197705/dreamdata-io) — 4.8/5 (55 reviews) — Dreamdata is a B2B Activation \&amp; Attribution Platform built for empowering marketers.
19. [Siebel CRM](https://www.capterra.in/software/168367/siebel-marketing-resource-management) — 4.1/5 (51 reviews) — MRM software with planning, financial analysis, and performance insight capabilities for global marketing campaigns.
20. [Narrato Workspace](https://www.capterra.in/software/1014774/narrato-workspace) — 4.9/5 (45 reviews) — Narrato is a content planning, creation and collaboration platform with an AI content ideation, creation and optimization assistant.
21. [Screendragon](https://www.capterra.in/software/132576/screendragon) — 4.6/5 (37 reviews) — Screendragon is an all-in-one AI-powered marketing work management solution for enterprise marketing and marketing agency teams.
22. [Percolate](https://www.capterra.in/software/137095/percolate) — 4.2/5 (35 reviews) — Percolate empowers marketers to deliver coordinated, efficient, and intelligent campaigns and content at scale.
23. [Plezi](https://www.capterra.in/software/180164/plezi) — 4.6/5 (33 reviews) — Plezi is a B2B marketing automation platform that helps marketers structure their strategy and generate qualified leads.
24. [Taskrow](https://www.capterra.in/software/202461/taskrow) — 4.0/5 (28 reviews) — Taskrow is a task management and productivity tool. It helps with managing teamwork, file sharing, timesheet, budgeting \&amp; contracts.
25. [Ethos](https://www.capterra.in/software/1055943/ethos) — 4.8/5 (25 reviews) — Ethos is an AI-powered Marketing Resource Management Platform for all departments that provides a centralized hub.

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## Related Categories

- [Brand Management Tool](https://www.capterra.in/directory/30531/brand-management/software)
- [Workflow Management System](https://www.capterra.in/directory/30091/workflow-management/software)
- [Campaign Management Software](https://www.capterra.in/directory/30012/campaign-management/software)
- [Marketing Analytics Software](https://www.capterra.in/directory/31018/marketing-analytics/software)
- [Creative Management Software](https://www.capterra.in/directory/31340/creative-management/software)

## Links

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Built to eliminate the pain of managing a scattered content creation workflow. \n\nKey features include:\n- Workflow management and automation\n- Content planning with calendars boards and list\n- AI content assistant for writing, SEO, ideation, grammar and readability\n- Automatic SEO content briefs, \n- Freelancer management and payment reporting\n- Custom templates and graphics support.\n- And more","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/0837a701-4a8d-42ca-a080-4de3f7cb4054.jpeg","url":"https://www.capterra.in/software/1014774/narrato-workspace","@type":"ListItem"},{"name":"Screendragon","position":21,"description":"Screendragon is an all-in-one AI-powered marketing work management platform built for enterprise marketing and marketing agency teams. The platform is the orchestration engine that marketing and agency teams need to unify AI, automation, and humans working together. \n\nGlobal enterprise organisations and agencies utilise Screendragon to manage projects, processes, profits, and people, all on one solution. Screendragon's platform sophistication allows teams to customise processes to work how they want, enabling companies to streamline their operations, improve speed-to-market, and reduce costs.  \n\nScreendragon's AI studio offers advanced agentic workflows, alongside their AI Foundary, where teams get access to expert consultants who help design, deploy, and govern AI systems. \n\nWith over 20 years as a leading software provider, Screendragon is used and loved by global brands and agencies, such as Kellanova, BP, International Olympic Committee, TBWA & McCann World Group, and many more.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/e4bdcce6-17d6-41c0-8b3e-b15e918a7966.jpeg","url":"https://www.capterra.in/software/132576/screendragon","@type":"ListItem"},{"name":"Percolate","position":22,"description":"Percolate empowers marketing teams to  gain visibility into the marketing process, improve coordination of work, and effectively build marketing campaigns and content with analytics to measure impact. The world's largest enterprises including Mars, UPS, American Express, Eaton, VMware, and Rockwell Automation use Percolate to create a coordinated buyer experience, reduce production costs, and improve marketing impact.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/ab679daf-d846-4ee7-b293-4ebd789fdb14.png","url":"https://www.capterra.in/software/137095/percolate","@type":"ListItem"},{"name":"Plezi","position":23,"description":"Plezi is a B2B marketing automation platform that helps marketers easily structure their strategy and sustainably generate qualified leads for sales reps. Specifically designed for SMEs, it is suitable for a wide range of industries: IT, industry, consulting and training, healthcare, business services, HR, etc. Plezi is also a partner to dozens of agencies.\n\nSimple to set up and use, and designed to save teams time, Plezi centralizes numerous features designed to manage your digital marketing strategy and guide your prospects through the buying funnel:\n\n- Marketing automation: email editor, simplified newsletter, workflows, intelligent campaigns, content hosting, SEO content ideas, landing page and form creation, lead scoring, prospect tracking, segmentation, etc. ;\n\n- Analysis and reporting: advanced dashboards to track all your KPIs;\n\n- CRM synchronization: Salesforce, Sellsy, Hubspot CRM, Microsoft Dynamics 365, Zoho, Pipedrive, etc. ;\n\n- Integration with other marketing tools","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/70af7ac0-d81a-4f85-ba7c-9537f9b9c260.png","url":"https://www.capterra.in/software/180164/plezi","@type":"ListItem"},{"name":"Taskrow","position":24,"description":"Taskrow is a comprehensive task management and productivity tool that helps teams manage their work more efficiently. It offers a range of features that enable users to manage teamwork, file sharing, timesheets, budgeting, and contracts with ease. With Taskrow you can views tasks and projects in boards, track time spent on each task, and collaborate in real-time. Additionally, it helps to manage budgets and contracts effectively by providing financial performance information.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/9205dcc5-98ce-4ead-8f31-1454a620bc14.png","url":"https://www.capterra.in/software/202461/taskrow","@type":"ListItem"},{"name":"Ethos","position":25,"description":"Ethos is an AI-powered Marketing Resource Management Platform for all departments. It provides a centralized platform for managing all marketing resources, including Brand Guidelines. By leveraging Ethos, teams can optimize their marketing resources and increase efficiency.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/df83d302-dbf7-4f54-b36a-3436c532714d.png","url":"https://www.capterra.in/software/1055943/ethos","@type":"ListItem"}],"@id":"https://www.capterra.in/directory/31020/mrm/software#itemlist","numberOfItems":25}
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