In business intelligence and analytics, a dashboard is a graphical user interface that displays multiple data visualizations (e.g. graphs, bar charts, or pie charts) within a single panel. Like the dashboard in a vehicle, dashboards for data reporting seek to give users the most crucial information at a glance. This may include employee performance, efficiency and productivity rates, customer satisfaction, sales figures, or other metrics. Dashboard users can typically customize the visualizations that they see, as well as the sources from which these visualizations pull data.
What Small and Midsize Businesses Need to Know About Dashboards
For small and midsize businesses, especially those without a strong in-house team for data analytics, dashboards are an essential tool. By automatically visualizing the most relevant metrics and key performance indicators (KPIs), dashboards enable even the most non-technical users to quickly glean the information they need to make strategic business decisions.