--- description: Get information about Looker price, usability & features from verified user experiences. Read reviews from Indian business users & discover similar tools. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Looker Price, Features, Reviews & Ratings - Capterra India --- Breadcrumb: [Home](/) > [Business Intelligence Software](/directory/23/business-intelligence/software) > [Looker](/software/169053/looker) # Looker Canonical: https://www.capterra.in/software/169053/looker Page: 1 / 13\ Next: [Next page](https://www.capterra.in/software/169053/looker?page=2) > Looker is a cloud-based and AI-enabled BI platform enabling organizations to explore data, create analytics apps, and share insights. > > Verdict: Rated **4.5/5** by 282 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Looker? Looker is used by data analysts, business intelligence professionals, developers, marketers, IT administrators, and enterprises managing cloud costs. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.5/5** | 282 Reviews | | Ease of Use | 4.3/5 | Based on overall reviews | | Customer Support Software | 4.5/5 | Based on overall reviews | | Value for Money | 4.4/5 | Based on overall reviews | | Features | 4.4/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Google ## Commercial Context - **Starting Price**: $2,000.00 - **Pricing model**: (Free Trial) - **Pricing Details**: Contact Google directly for pricing information. - **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Windows (On-Premise), Linux (On-Premise), Android (Mobile), iPhone (Mobile) - **Supported Languages**: Brazilian Portuguese, English - **Available Countries**: Australia, Brazil, Canada, United Kingdom, United States ## Features - API - Ad hoc Reporting - Alerts/Notifications - Annotations - Attribution Modeling - Audience Targeting - Behavioral Analytics - Campaign Management Software - Campaign Tracking - Collaboration Tools - Conversion Tracking - Cross Channel Attribution - Customizable Dashboard - Dashboard Creation - Data Capture and Transfer - Data Connectors - Data Import/Export - Data Management Software - Data Visualization Software - Data Warehousing - Drag & Drop - Forecasting - Forms Management - Functions/Calculations - Goal Setting/Tracking - High Volume Processing - Interactive Reports - Mobile Access - Multi-Channel Attribution - Multi-Touch Attribution - Multivariate Analysis - ROI Tracking - Real-Time Analytics - Regression Analysis - Reporting & Statistics - Reporting/Analytics - Scheduled/Automated Reports - Search/Filter - Self Service Data Preparation - Self-service Analytics - Strategic Planning Software - Text Analysis Software - Time Series Analysis - Time on Site Tracking - Trend Analysis - User Interaction Tracking - Visual Analytics - Visual Discovery - Website Analytics - Widgets ... and 17 more features ## Integrations (19 total) - Google Ads - Google Analytics 360 - Google Sheets - Google Workspace - HubSpot CRM - HubSpot Marketing Hub - LinkedIn for Business - Mailchimp - Marketo Engage - Meta for Business - Microsoft Excel - QuickBooks Online - QuickBooks Online Advanced - Salesforce Sales Cloud - Slack ... and 4 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base Software - Chat ## Category - [Business Intelligence Software](https://www.capterra.in/directory/23/business-intelligence/software) ## Related Categories - [Business Intelligence Software](https://www.capterra.in/directory/23/business-intelligence/software) - [Business Performance Management Software](https://www.capterra.in/directory/30051/business-performance-management-software/software) - [Reporting Tools](https://www.capterra.in/directory/30053/reporting/software) - [Web Analytics Software](https://www.capterra.in/directory/30073/web-analytics/software) - [Data Visualization Software](https://www.capterra.in/directory/30696/data-visualization/software) ## Alternatives 1. [Microsoft Power BI](https://www.capterra.in/software/176586/power-bi) — 4.6/5 (1885 reviews) 2. [Tableau](https://www.capterra.in/software/77260/tableau) — 4.6/5 (2353 reviews) 3. [Google Analytics 360](https://www.capterra.in/software/177042/google-analytics) — 4.7/5 (8094 reviews) 4. [MATLAB](https://www.capterra.in/software/125813/matlab) — 4.6/5 (2093 reviews) 5. [Domo](https://www.capterra.in/software/119119/domo) — 4.3/5 (330 reviews) ## Reviews ### "Great software for productivity tracking." — 5.0/5 > **Anshu** | *1 October 2025* | Information Technology & Services | Recommendation rating: 8.0/10 > > **Pros**: We appreciated Looker’s wide range of features, but what impressed us the most was its ability to create productivity metrics and provide consistent time and activity tracking. > > **Cons**: Integration with other software is a challenging task for the development team. Looker should provide a clear and user-friendly integration guide to make the process easier. > > We are using it in our data extraction pipeline to track the time analysts spend on each document and their activities. This helps us set realistic targets for the team and boosts overall productivity. We also share daily reports with the team, which has further improved performance and efficiency ----- ### "Mapping Complex Relationships with Google LookerML" — 4.0/5 > **Manish** | *29 August 2024* | Higher Education Software | Recommendation rating: 8.0/10 > > **Pros**: My most liked feature of google looker is LookML which has been a great helped me made complex data relationships easier and saved me a lot of time. Moreover, looker has a plethora of customizable visualizations which also has ability to add advanced drill down to make it more interactive. Also, with google looker reports can be delivered by specific schedules. > > **Cons**: Occasional lags are there when I process large data sets which I feel is a downside. Also, ETL feature is missing in Google looker which I find disappointing as it should be already there. > > Being a Data analyst requires a Good BI tool and using Google looker has been a great experience for me. I am impressed with the user-friendly interface, easy to understand data modelling, and integration with other google tools like google sheet and google docs. However, there were sometimes I encountered issues with large datasets. Overall, I would say it's been a great experience. ----- ### "Easy tool to use" — 5.0/5 > **Willem** | *10 February 2026* | Computer & Network Security | Recommendation rating: 9.0/10 > > **Pros**: It seemed very easy for the team to use it. With all the online help we managed to get a new coder working on it quickly > > **Cons**: The guys got stuck when loading lots of data. So its a bit slow. Support in cases like this is difficult to get > > The price is ok..as our data was big query it made it work much better.i like the drag and drop which makes it easy ----- ### "A Powerful and Customizable Data Visualization Tool" — 4.0/5 > **Matthew** | *17 September 2024* | Computer Software | Recommendation rating: 9.0/10 > > **Pros**: Looker Studio is very customizable providing possibilities of creating specific dashboards for a given clientele. The application does a great job at transforming intricate datasets into visuals that can be understood within a short span of time making it simple to detect patterns and insights. > > **Cons**: Learning curve: Despite the app having a nice graphic user interface layout, the users are likely to face challenges in understanding how to use it especially new comers in visualising data. Such as it is in Looker Studio where there are numerous datasets most of which are supported, some custom or specialized datasets may have restrictions. > > In conclusion, we liked the usefulness of Looker Studio in the team. The design and presentation of compelling and attractive dashboards stuffed with the right information has enhanced the way we make decisions based on data. ----- ### "My go-to for client reports" — 3.0/5 > **Alexandra** | *16 July 2025* | Marketing & Advertising | Recommendation rating: 6.0/10 > > **Pros**: The reports are very customable, you can design a report almost as if you were working in power point. Like a drag-and-drop of different type of charts, and everything is connected to the sources you integrate. > > **Cons**: It takes time to understand the tool, the resources integration can be confusing when you start using it. Also many useful charts are not available unless you install extensions. Would be also good if you could connect more resources than just Google ones, for example Facebook or linked in, without having to pay a third party for this solution. > > Once you understand the system, it gets easy to use and it’s very flexible. At the moment I am delivering 200 monthly reports with this source, works great and is reliable. ----- Page: 1 / 13\ Next: [Next page](https://www.capterra.in/software/169053/looker?page=2) ## Links - [View on Capterra](https://www.capterra.in/software/169053/looker) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | ko | | | nb | | | nl | | | nl-BE | | | pt | | | pt-PT | | | sv | | ----- ## Structured Data