--- description: Get information about Ahrefs price, usability & features from verified user experiences. Read reviews from Indian business users & discover similar tools. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Ahrefs Price, Features, Reviews & Ratings - Capterra India --- Breadcrumb: [Home](/) > [SEO Software](/directory/30931/seo/software) > [Ahrefs](/software/176340/ahrefs) # Ahrefs Canonical: https://www.capterra.in/software/176340/ahrefs Page: 1 / 25\ Next: [Next page](https://www.capterra.in/software/176340/ahrefs?page=2) > Ahrefs is the AI marketing platform that makes your brand discoverable: in search, AI, and beyond. > > Verdict: Rated **4.7/5** by 581 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Ahrefs? Website owners, SEOs, AEOs, marketers, agencies, in-house marketing teams, enterprises. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.7/5** | 581 Reviews | | Ease of Use | 4.5/5 | Based on overall reviews | | Customer Support Software | 4.5/5 | Based on overall reviews | | Value for Money | 4.2/5 | Based on overall reviews | | Features | 4.7/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Ahrefs - **Founded**: 2010 ## Commercial Context - **Starting Price**: $0.00 - **Pricing model**: Other (Free version available) (Free Trial) - **Pricing Details**: Ahrefs Free is offers free (but limited) lifetime access to six core tools. Full access subscription plans are divided into Starter ($29/mo), Lite ($129/mo), Standard ($249/mo), Advanced ($499/mo) and Agency ($1,499/mo). Monthly subscriptions starting at $29/month, $99/month (personal) and $999/month (agency). Annual subscriptions starting at $82/month (personal) and $832/month (agency). A 7-day trial is available for $7. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: Chinese, Dutch, English, French, German, Japanese, Polish, Portuguese, Russian, Spanish, Swedish, Turkish - **Available Countries**: Algeria, Angola, Australia, Benin, Botswana, Brazil, Burkina Faso, Burundi, Cameroon, Canada, Cape Verde, Central African Republic, Chad, China, Comoros, Congo - Brazzaville, Congo - Kinshasa, Djibouti, Egypt, Equatorial Guinea and 46 more ## Features - AI/Machine Learning - API - Activity Dashboard - Alerts/Notifications - Audit Management - Campaign Management Software - Competitive Analysis - Content Management Software (CMS) - Conversion Tracking - Dashboard Software - Data Import/Export - Data Visualization Software - Keyword Research Tools - Keyword Tracking - Link Management - Marketing Automation Software - Marketing Management - Monitoring - Performance Metrics - Reporting & Statistics - Reporting/Analytics - SEO Management - Search/Filter - Web Traffic Reporting - Website Analytics ## Integrations (2 total) - Google Analytics 360 - Google Search Console ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base Software - Phone Support - Chat ## Category - [SEO Software](https://www.capterra.in/directory/30931/seo/software) ## Related Categories - [SEO Software](https://www.capterra.in/directory/30931/seo/software) - [Website Optimization Tools](https://www.capterra.in/directory/31557/website-optimization-tools/software) - [Web Analytics Software](https://www.capterra.in/directory/30073/web-analytics/software) - [Social Media Marketing Software](https://www.capterra.in/directory/30781/social-media-marketing/software) - [Marketing Automation Software](https://www.capterra.in/directory/6/marketing-automation/software) ## Alternatives 1. [Semrush](https://www.capterra.in/software/151962/semrush) — 4.6/5 (2316 reviews) 2. [Wix](https://www.capterra.in/software/169007/wix) — 4.4/5 (10628 reviews) 3. [AccuRanker](https://www.capterra.in/software/149278/accuranker) — 4.9/5 (330 reviews) 4. [Screpy](https://www.capterra.in/software/209021/screpy) — 4.8/5 (236 reviews) 5. [Google Search Console](https://www.capterra.in/software/210297/google-search-console) — 4.8/5 (217 reviews) ## Reviews ### "Reliable SEO platform with strong rank tracking and easy navigation" — 5.0/5 > **Hemkesh** | *24 February 2026* | Information Technology & Services | Recommendation rating: 10.0/10 > > **Pros**: Ahrefs is very strong in rank tracking and competitor research. I can clearly see keyword positions and how they change over time. The navigation inside the tool is clean and easy, so moving between Site Explorer, Keywords Explorer and reports feels smooth. For website management, it helps me quickly audit pages, links and content gaps from one place. From a security point of view, access control and account management feel reliable for professional use. It also supports team collaboration well, because multiple people can review the same data and reports easily. > > **Cons**: The biggest concern is value for money, especially for freelancers and small teams, because the pricing is high. Some reports are powerful but not explained clearly, which can slow down work for new users. For customer support, responses are helpful, but sometimes not fast enough when you are working on urgent client projects. > > Overall, my experience with Ahrefs has been very positive. It is a reliable platform for rank tracking, competitor analysis and website management. The tool is easy to use because of its good navigation, and it works well for team collaboration when sharing insights with colleagues. Although the value for money can be a challenge for smaller businesses, the quality of data and stability of the platform make it a strong choice for serious SEO Work. ----- ### "Best SEO Suite of Tools (in my opinion)" — 5.0/5 > **Stephen** | *27 January 2026* | Computer Software | Recommendation rating: 10.0/10 > > **Pros**: The different kinds of features it has and how it is exactly made for every possible use case imaginable for SEO. It helps me find out keyword gaps, improve on page SEO, find hidden backlink opportunities, perform site audits etc > > **Cons**: It can be a bit overwhelming and complex and times. Sometimes it does produce slow results also and has a slow learning curve. > > Overall, a really happy experience. Once you get to learn it, it just is very helpful for any SEO task. ----- ### "Best Keyword Research Tool" — 5.0/5 > **Vikash** | *11 October 2024* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: Their Keyword explorer feature is best for me, I am able to find the best keywords without spending so much time on Google keyword planner or search engines. > > **Cons**: They Do no provide Wbesite traffic outside search engine > > THe Best seo tool i have ever used, their features like website keywords checker, keyword explorer make me find my relavant keywords easily without spending so much time on the internet searching ----- ### "Great tool for SEOs" — 5.0/5 > **Verified Reviewer** | *28 August 2024* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: It's a great tool for SEO Professionals. It helps you with everything from your own site audit to competitors' research. I personally use it for Site Audits; It gives quality insights on On-page, Off-page, and Technical errors. Rest, it's a great tool for competitors' research, as it checks their backlinks, keyword research, and overall SEO strategies. > > **Cons**: If they can introduce AI in keyword research like SEMrush, then keyword research will become simple. > > Overall, it's a great tool. It helps me a lot with my SEO Strategies. It makes my work easy and saves time. ----- ### "Years in my digital marketing toolset and will be for years to come" — 5.0/5 > **Paul** | *6 September 2025* | Marketing & Advertising | Recommendation rating: 9.0/10 > > **Pros**: Organisation of massive data into really simple to follow 'flows'. I think just about everyone will find their own fairly unique way of doing the reporting they need but unlike some of the competition - that's fantastic\! Find the data, deep dive into it, explore, collate lists, download, analyse. There's so many opportunities to use this data set. > > **Cons**: I think tools like this start as one thing and then try to move into full stack analysis or usage tools. Ahrefs has done this - so perhaps you're paying for things you don't need - but it has handled it a touch more gracefully than other software. > > I've been a user of Ahrefs for many years. It's a treasure trove of incredible digital marketing data - particularly for SEO, PPC and social research. My personal opinion is that it's handling the pivot to GEO really well and remains a staple of my digital marketing toolset. ----- Page: 1 / 25\ Next: [Next page](https://www.capterra.in/software/176340/ahrefs?page=2) ## Links - [View on Capterra](https://www.capterra.in/software/176340/ahrefs) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data