---
description: Get information about Zuko Analytics price, usability & features from verified user experiences. Read reviews from Indian business users & discover similar tools.
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title: Zuko Analytics Price, Features, Reviews & Ratings - Capterra India
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# Zuko Analytics

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> Cloud-based solution to track user behavior on web forms and checkouts via analytics and session replay.
> 
> Verdict: Rated **4.9/5** by 16 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Zuko Analytics?

Any organizations that use forms to acquire customers. Zuko has a particular specialism in Financial Services (Insurance, Banking, Loans, Credit Cards, FX trading), educatrion, gaming and eCommerce.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.9/5** | 16 Reviews |
| Ease of Use | 4.6/5 | Based on overall reviews |
| Customer Support Software | 5.0/5 | Based on overall reviews |
| Value for Money | 4.9/5 | Based on overall reviews |
| Features | 4.9/5 | Based on overall reviews |
| Recommendation percentage | 100% | (10/10 Likelihood to recommend) |

## About the vendor

- **Company**: FORMISIMO

## Commercial Context

- **Starting Price**: $56.00
- **Pricing model**: Usage Based (Free Trial)
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop)
- **Supported Languages**: English, French, Italian
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 209 more

## Features

- Alerts/Notifications
- Data Visualization Software
- Forms Creation & Design
- Forms Management
- Third-Party Integrations

## Integrations (11 total)

- ConvertCalculator
- Formstack Forms
- Google Optimize
- Jotform
- Kameleoon
- Looker
- Monetate
- Shopify Plus
- SiteSpect
- Zapier
- Zoho Show

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Chat

## Category

- [Web Analytics Software](https://www.capterra.in/directory/30073/web-analytics/software)

## Related Categories

- [Web Analytics Software](https://www.capterra.in/directory/30073/web-analytics/software)
- [Website Monitoring Software](https://www.capterra.in/directory/10021/website-monitoring/software)
- [Forms Automation Software](https://www.capterra.in/directory/10023/forms-automation/software)

## Alternatives

1. [Similarweb](https://www.capterra.in/software/148472/similarweb-pro) — 4.6/5 (251 reviews)
2. [Screpy](https://www.capterra.in/software/209021/screpy) — 4.8/5 (236 reviews)
3. [Lucky Orange](https://www.capterra.in/software/150695/lucky-orange) — 4.7/5 (260 reviews)
4. [ConvertCart](https://www.capterra.in/software/190983/convertcart-tool-suite) — 4.8/5 (45 reviews)
5. [Matomo](https://www.capterra.in/software/182627/matomo-analytics) — 4.7/5 (62 reviews)

## Reviews

### "See how traffic interacts with your forms, without heatmaps or recordings" — 5.0/5

> **Trina** | *3 May 2024* | Information Technology & Services | Recommendation rating: 10.0/10
> 
> **Pros**: 1. Intuitive interface. 
2. I could get started right away -- the prompts and nudges are extremely well timed. 
3. Easy visualization - the funnel we custom built in GA way back when comes out of the box with Zuko. We could understand where people dropped off, by how much, what error messages they encountered and which fields contribute to abandonment. 

We even found evidence of a target persona frustration that we did not know existed -- simply because these people were abandoning the form post a very telling field (repeatedly). This behavior was not present in other personas.
> 
> **Cons**: There isn't much to dislike. The onboarding can be streamlined, I guess. Maybe just a couple of videos. You don't need a lot to start seeing value.

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### "Most sophisticated conversion form analytics tool for CRO purposes on the market" — 5.0/5

> **Ihor** | *26 April 2025* | Information Technology & Services | Recommendation rating: 10.0/10
> 
> **Pros**: Zuko is invaluable for identifying conversion form leaks and uncovering potential CRO improvements for conversion forms. I’m not aware of any other tool on the market with such a comprehensive feature set for analyzing user behavior in forms and spotting CRO opportunities.
> 
> **Cons**: Zuko’s team is continuously improving the product, making it even more useful and comprehensive. When I was considering that video session recording of specific user behavior could help yield deeper insights into form performance, they rolled out the feature within a few months. No real drawbacks — they move fast, listen closely to user needs, and consistently refine the product to stay ahead.
> 
> I believe this is the most advanced and sophisticated conversion form analytics tool for CRO purposes available on the market.

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### "Zuko Analytics is an exceptional tool for form analytics" — 5.0/5

> **Elodie** | *6 January 2025* | Financial Services Software | Recommendation rating: 10.0/10
> 
> **Pros**: Zuko Analytics is an excellent tool for optimizing form performance, offering clear, actionable insights into user behavior and drop-off points. Its intuitive interface and robust reporting make it a valuable asset for improving conversions. A special shoutout to \[sensitive content hidden\], the incredible CSM, whose proactive support and expertise ensure that at SumUp we get maximum value from the platform. Highly recommended\!
> 
> **Cons**: I am happy with the solution as it stands and confident in its product evolution strategy.
> 
> The team is using it to shape data driven form optimization strategies.

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### "One of the best tool to do form analytics" — 5.0/5

> **Rosario** | *16 October 2024* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: A complete tool with plenty of useful reports to identify insights that are useful for optimizing the project. I have witnessed the evolution of the tool and it is a mature and solid solution. They have improved many aspects, including onboarding and support. The trial they have made available is very useful: you pay after you have verified that the acquired data is correct. This is no small thing since the forms are not always very easy to track. And then human support to discuss and find a solution for the configuration - not trivial to start acquiring data correctly
> 
> **Cons**: A bit of complexity, especially when you start to get familiar with the tool, as there are different types of reports available.
> 
> I have used the tool in several projects. Not always, just because of the type of projects I found myself working on.

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### "The Optimisation Tool You Didn't Know You Needed" — 5.0/5

> **Abi** | *14 February 2024* | Internet | Recommendation rating: 10.0/10
> 
> **Pros**: Brilliant for gathering frequently missed opportunities to improve your site conversions and user experience when it comes to forms\! Easy set up, and the magic form tagger tool is a breeze to get started tracking your forms. The metrics Zuko gathers are second to none - a dream for data lovers and analysts but with easy to understand visuals for those who want to understand but without having to go deep into data mining. Also, way easier than trying to the do the same in analytics.
> 
> **Cons**: It takes a little bit of time to get familiar with the Zuko ecosystem, but trust me, it's worth the time because the insights you'll gather are priceless.
> 
> I've been using Zuko for 10 years and it's the one bit of kit that I break out every time I'm asked to consult on improving website conversions and usability. Their support is first class, always responsive and happy to help with even the most inane queries I come up with. It's a shame so few people working in conversion optimisation don't see forms as a focus area, because they should. Forms are integral to almost any website, and if you're not paying attention to their use and how they can be improved you're missing a trick.

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## Links

- [View on Capterra](https://www.capterra.in/software/1062493/zuko-analytics)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/10017636/Zuko-Analytics/> |
| en-AE | <https://www.capterra.ae/software/1062493/zuko-analytics> |
| en-AU | <https://www.capterra.com.au/software/1062493/zuko-analytics> |
| en-CA | <https://www.capterra.ca/software/1062493/zuko-analytics> |
| en-GB | <https://www.capterra.co.uk/software/1062493/zuko-analytics> |
| en-IE | <https://www.capterra.ie/software/1062493/zuko-analytics> |
| en-IL | <https://www.capterra.co.il/software/1062493/zuko-analytics> |
| en-IN | <https://www.capterra.in/software/1062493/zuko-analytics> |
| en-NZ | <https://www.capterra.co.nz/software/1062493/zuko-analytics> |
| en-SG | <https://www.capterra.com.sg/software/1062493/zuko-analytics> |
| en-ZA | <https://www.capterra.co.za/software/1062493/zuko-analytics> |

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