--- description: Get information about Mailchimp price, usability & features from verified user experiences. Read reviews from Indian business users & discover similar tools. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Mailchimp Price, Features, Reviews & Ratings - Capterra India --- Breadcrumb: [Home](/) > [Email Marketing Tool](/directory/30013/email-marketing/software) > [Mailchimp](/software/110228/mailchimp) # Mailchimp Canonical: https://www.capterra.in/software/110228/mailchimp Page: 1 / 705\ Next: [Next page](https://www.capterra.in/software/110228/mailchimp?page=2) > Mailchimp: the \#1 email marketing platform with 11M+ users worldwide, offering AI-powered insights \& content creation tools. > > Verdict: Rated **4.5/5** by 17604 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Mailchimp? Mailchimp streamlines business operations by connecting over 11M companies worldwide with customers, allowing sales, creating and launching effective marketing campaigns in a single platform. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.5/5** | 17604 Reviews | | Ease of Use | 4.4/5 | Based on overall reviews | | Customer Support Software | 4.2/5 | Based on overall reviews | | Value for Money | 4.4/5 | Based on overall reviews | | Features | 4.4/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: Intuit - **Founded**: 1983 ## Commercial Context - **Starting Price**: $13.00 - **Pricing model**: Flat Rate (Free version available) (Free Trial) - **Pricing Details**: Mailchimp offers multiple pricing plans for their Marketing Platform: Mailchimp Marketing Platform: - Free - $0/per month - Standard - $13.5/per month - Premium - $270.05/per month - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) - **Supported Languages**: Brazilian Portuguese, English, French, German, Italian, Spanish - **Available Countries**: Australia, Brazil, Canada, France, Germany, India, Italy, Portugal, Singapore, Spain, United Kingdom, United States ## Features - AI/Machine Learning - API - Activity Dashboard - Activity Tracking - Alerts/Notifications - Automated Publishing - Automated Responses - Autoresponders - Behavioral Analytics - Behavioral Targeting - Campaign Analytics - Campaign Management Software - Campaign Planning - Campaign Scheduling - Campaign Tracking - Channel Management Software - Click Tracking - Collaboration Tools - Contact Management Software - Content Management Software (CMS) - Conversion Tracking - Customer Profiles - Customer Segmentation - Dashboard Software - Email Management Software - Email Tracking Software - For Insurance Industry - Interaction Tracking - Landing Pages/Web Forms - Lead Generation Software - Lead Management Software - Marketing Automation Software - Mass Texting - Mobile Optimization - Multi-Account Management - Multi-Channel Campaigns - Performance Metrics - Pre-built Templates - Real Time Editing - Real-Time Analytics - Real-Time Notifications - Recommendations - Responsive Web Design - Scheduled Messaging - Simple Mail Transfer Protocol (SMTP) - Social Media Integration - Subscriber Management - Team Management Software - Website Analytics - Website Personalization ... and 49 more features ## Integrations (210 total) - 123FormBuilder - 40Nuggets - AWeber - Accelo - Accumulus - ActiveCampaign - Acuity Scheduling - AdRoll - Administrate Training Management - Adobe Commerce - Agile CRM - Aircall - Airtable - AlertBot - AllClients ... and 195 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base Software - Phone Support - 24/7 (Live rep) - Chat ## Category - [Email Marketing Tool](https://www.capterra.in/directory/30013/email-marketing/software) ## Related Categories - [Email Marketing Tool](https://www.capterra.in/directory/30013/email-marketing/software) - [Marketing Automation Software](https://www.capterra.in/directory/6/marketing-automation/software) - [CRM Software](https://www.capterra.in/directory/2/customer-relationship-management/software) - [Campaign Management Software](https://www.capterra.in/directory/30012/campaign-management/software) - [Social Media Marketing Software](https://www.capterra.in/directory/30781/social-media-marketing/software) ## Alternatives 1. [Brevo](https://www.capterra.in/software/132996/brevo) — 4.6/5 (3446 reviews) 2. [ActiveCampaign](https://www.capterra.in/software/79367/activecampaign) — 4.6/5 (2561 reviews) 3. [MailerLite](https://www.capterra.in/software/136603/mailerlite) — 4.7/5 (2259 reviews) 4. [Constant Contact](https://www.capterra.in/software/31898/constant-contact) — 4.3/5 (2923 reviews) 5. [Systeme.io](https://www.capterra.in/software/198994/systeme) — 4.8/5 (2127 reviews) ## Reviews ### "Clean, reliable, and easy to get started with" — 5.0/5 > **Nitin** | *18 April 2026* | Computer Software | Recommendation rating: 10.0/10 > > **Pros**: Mailchimp genuinely made email marketing feel less intimidating. The templates are clean and professional — you don't need any design background to put together a decent-looking campaign. The drag-and-drop editor works smoothly, and setting up automations is way simpler than I expected. Even on the free plan, you get a solid set of features, which is great if you're just starting out. > > **Cons**: The interface takes a little getting used to at first, but once you spend some time with it, everything clicks pretty quickly. > > I used Mailchimp to manage my email campaigns and the whole experience was pretty smooth. Contact management is straightforward, the analytics clearly show what's working, and the spam filtering does its job well. For anyone getting into email marketing for the first time, Mailchimp is a genuinely solid pick. ----- ### "Easy to Use Email Marketing Platform with Great Features" — 4.0/5 > **Aman** | *7 May 2026* | Information Technology & Services | Recommendation rating: 9.0/10 > > **Pros**: What I liked most about Mailchimp is how simple it makes email marketing.The drag and drop editor is easy to use and creating professional looking campaigns does not take much time.I also liked the audience segmentation and analytics features because they help track engagement and improve campaigns easily. > > **Cons**: One thing I did not like is that some useful features are locked behind higher pricing plans. As the contact list grows the pricing can become a bit expensive for small businesses.Sometimes the automation setup also feels slightly confusing for first time users. > > Overall my experience with Mailchimp has been positive.It is a reliable platform for managing email campaigns,newsletters and customer communication.The interface is user friendly and the reporting tools give useful insights into campaign performance.It works well for both beginners and teams that want an organized email marketing solution. ----- ### "A clean user interface platform effective for email campaigns" — 4.0/5 > **Verified Reviewer** | *1 February 2026* | Information Technology & Services | Recommendation rating: 8.0/10 > > **Pros**: Very clean interface and very customizable in features and effective in terms of email marketing and contact management. > > **Cons**: Price can be bit lower on the beginner level product scale. And the integration can be bit polished for more platforms. > > Overall experience was good, and the email campaigns was very easy to setup right from choosing the templates and customiing it. ----- ### "Great Product\!" — 5.0/5 > **Naishal** | *22 January 2026* | Marketing & Advertising | Recommendation rating: 8.0/10 > > **Pros**: Great Product\! Easy to use and reliable. You can expand your business reach with the help of this product. > > **Cons**: Pricing increases quickly as contacts grow, which can be difficult for small businesses to manage in near future. ----- ### "Good Email Automation software" — 4.0/5 > **Jatin** | *13 June 2025* | Information Technology & Services | Recommendation rating: 7.0/10 > > **Pros**: Email template making is very easy just drag and drop option and the Email sending network is also good with a good rate of Clicks and opens > > **Cons**: Sometime it feels me like the software is lagy and does not respond on time and the audience selection is also average > > Yaa it is a good experience with mail chimp because i regularly use this for my lead generation and outreaching ----- Page: 1 / 705\ Next: [Next page](https://www.capterra.in/software/110228/mailchimp?page=2) ## Links - [View on Capterra](https://www.capterra.in/software/110228/mailchimp) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data