--- description: Get information about Acquisio price, usability & features from verified user experiences. Read reviews from Indian business users & discover similar tools. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Acquisio Price, Features, Reviews & Ratings - Capterra India --- Breadcrumb: [Home](/) > [Web Analytics Software](/directory/30073/web-analytics/software) > [Acquisio](/software/122349/acquisio) # Acquisio Canonical: https://www.capterra.in/software/122349/acquisio Page: 1 / 3\ Next: [Next page](https://www.capterra.in/software/122349/acquisio?page=2) > AI-powered digital marketing software for agencies and local SMB resellers to launch, optimize, and report on PPC campaigns at scale > > Verdict: Rated **3.9/5** by 41 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Acquisio? Marketing Agencies | Local PPC Resellers | Brand Marketers | Direct Advertisers ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **3.9/5** | 41 Reviews | | Ease of Use | 3.7/5 | Based on overall reviews | | Customer Support Software | 4.0/5 | Based on overall reviews | | Value for Money | 3.6/5 | Based on overall reviews | | Features | 3.6/5 | Based on overall reviews | | Recommendation percentage | 70% | (7/10 Likelihood to recommend) | ## About the vendor - **Company**: Web.com - **Location**: Jacksonville, US - **Founded**: 2003 ## Commercial Context - **Starting Price**: $199.00 - **Pricing model**: (Free Trial) - **Pricing Details**: Starter: $199/month Standard: $899/month Professional: $1899/month Contact Acquisio for enterprise pricing. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: Canada, United States ## Features - A/B Testing - Account Alerts - Activity Dashboard - Audience Targeting - Bid Management - Budget Management - Campaign Analytics - Campaign Management Software - Channel Management Software - Conversion Tracking - Cross Channel Attribution - Customer Segmentation - Customizable Dashboard - Data Connectors - Data Import/Export - Drag & Drop - Keyword Research Tools - Keyword Tracking - Multi-Account Management - Multi-Campaign - ROI Tracking - Retargeting Ads - Search/Filter - Social Media Monitoring Software - Time on Site Tracking - User Interaction Tracking ## Support Options - Email/Help Desk - Chat ## Category - [Web Analytics Software](https://www.capterra.in/directory/30073/web-analytics/software) ## Related Categories - [Web Analytics Software](https://www.capterra.in/directory/30073/web-analytics/software) - [Campaign Management Software](https://www.capterra.in/directory/30012/campaign-management/software) - [Reporting Tools](https://www.capterra.in/directory/30053/reporting/software) - [Social Media Marketing Software](https://www.capterra.in/directory/30781/social-media-marketing/software) - [PPC Software](https://www.capterra.in/directory/30967/ppc/software) ## Alternatives 1. [Marketing 360](https://www.capterra.in/software/148516/marketing-360) — 4.5/5 (1132 reviews) 2. [Semrush](https://www.capterra.in/software/151962/semrush) — 4.6/5 (2316 reviews) 3. [monday.com](https://www.capterra.in/software/147657/monday-com) — 4.6/5 (5726 reviews) 4. [Asana](https://www.capterra.in/software/120550/asana-pm) — 4.5/5 (13547 reviews) 5. [AgencyAnalytics](https://www.capterra.in/software/158746/agency-analytics) — 4.8/5 (115 reviews) ## Reviews ### "Excellent Software" — 5.0/5 > **Keiran** | *6 July 2021* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: The software is easy-to-use, the support team is friendly and responds in a timely manner to any questions you might have. They even have an option to submit tickets from within the application which can be extremely helpful. > > **Cons**: One thing to note is that it does take quite a bit of time to learn how to use the system. That being said, they have staff to help you with the onboarding process and they're extremely helpful. > > five out of five stars\! Acquisio has done an excellent job. ----- ### "You All-in-One PPC Campaign Management and Reporting Interface" — 5.0/5 > **Arturo** | *25 February 2019* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: The Bid and Budget Management (BBM) feature is fantastic. It allows you to make sure that your campaigns are always topped up, that bids get optimized throughout the day, and that budget is distributed among all available campaigns, if one is underspending and the other one is overspending. You can have your budgets roll over to the following month or to start over each month. You can have the tool optimize for conversions or for clicks. Honestly, this tool is the real reason I have Acquisio. I've been testing one of my high-volume campaigns against a version of itself, one using BBM and the other just using Google Ads Enhanced Bidding, and BBM is kicking Google's butt so far. This tool is really powerful. > > **Cons**: You can create automated campaign reports, you can import and modify campaigns to the tool. Honestly, I find the Google Ads interface much more friendly. For reporting, I create Google Data Studio Reports, which are live, much more dynamic, and free. > > I'm keeping my budgets optimized and my campaigns optimized through Acquisio's Bid and Budget Management tool. If you have questions about the service or if you're facing problems, your account manager is a great point of contact, plus, there is the ticketing system that works really well. Acquisio will not leave you hanging. They provide timely and relevant answers to your questions. ----- ### "Not Great for Campaigns with Small Budgets" — 3.0/5 > **Matthew** | *6 August 2018* | Marketing & Advertising | Recommendation rating: 5.0/10 > > **Pros**: The customer service was good, and we were able to set up regular calls with a representative to answer our questions. Acquisio does have some nice features that would be useful when managing campaigns with large budgets. > > **Cons**: The organization was not great in my opinion. Accounts had to be linked every time a folder was created, and it would have been much easier if you could just link it once. We also had fairly small budgets and as a result, we didn't have enough data to use the CPA bid strategy. We had to use the CPC strategy even though we optimized our campaigns towards a target CPA. If you have larger budgets, this probably wouldn't be an issue, but for us, it was. > > Acquisio has some nice features, but in the end, it didn't work for our company and we had to cancel the service. ----- ### "I worked in Acquisio extensively. There are definitely pros and cons." — 4.0/5 > **Alyssa** | *24 April 2018* | Recommendation rating: 8.0/10 > > **Pros**: The thing I liked most is its Bid and Budget Management feature. It is great to keep track of Adwords budget so they dont go over, and it keeps track of your rollover budget for you. > > **Cons**: The thing I liked least is when it came to pausing your campaigns or taking them off BBM, you would have a period of inconsistencies and would have to manually change back your account settings in the platform that you are using. ----- ### "Extremely Good Reporting and PPC Software That Comes at a Price" — 5.0/5 > **Jake** | *9 February 2020* | Marketing & Advertising | Recommendation rating: 7.0/10 > > **Pros**: I was an Account Manager at a marketing agency that exclusively used Acquisio. I loved it. the reporting was extremely easy to read and make decisions from as well as guide clients through. And it looked extremely professional. But objectively, the best part about Acquisio is the Bid and Budget Management tool. It analyzes keyword bids 24/7 and automatically makes adjustments using intelligent bidding. This wasn't as important to me as an account manager, but it was a huge selling point for our clients knowing that their ads campaigns were being literally managed 24/7. > > **Cons**: I have since left that agency and started my own. The main thing about the software is the price. If you're a newer agency, it's probably not going to be worth it for you. It starts at \[SENSITIVE CONTENT HIDDEN\] but it's not listed on their website anymore. It used to be. However, once your agency starts picking up, I HIGHLY recommend this software. > > I loved it when I didn't have to consider paying for it. Clients loved it. They loved the reporting and the BBM tool. ----- Page: 1 / 3\ Next: [Next page](https://www.capterra.in/software/122349/acquisio?page=2) ## Links - [View on Capterra](https://www.capterra.in/software/122349/acquisio) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data