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description: Get information about Kapost price, usability & features from verified user experiences. Read reviews from Indian business users & discover similar tools.
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title: Kapost Price, Features, Reviews & Ratings - Capterra India
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Breadcrumb: [Home](/) > [Content Marketing Software](/directory/30796/content-marketing/software) > [Kapost](/software/132697/kapost)

# Kapost

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> Content operations management software that helps you create and distribute meaningful content to support the buyer journey.
> 
> Verdict: Rated **4.4/5** by 17 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Kapost?

Ideal for B2B marketing, sales enablement, product, and customer success teams who need to manage the full content lifecycle and measure the impact of content on campaigns along the buyer journey.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.4/5** | 17 Reviews |
| Ease of Use | 4.2/5 | Based on overall reviews |
| Customer Support Software | 4.5/5 | Based on overall reviews |
| Value for Money | 4.2/5 | Based on overall reviews |
| Features | 4.1/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Upland Software
- **Location**: Austin, US
- **Founded**: 2004

## Commercial Context

- **Starting Price**: $3,500.00
- **Pricing Details**: KAPOST pricing starting at $3,500/month
- **Target Audience**: 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Canada, United States

## Features

- Approval Process Control
- Asset Categorization
- CRM Software
- Campaign Analytics
- Campaign Management Software
- Campaign Planning
- Campaign Tracking
- Channel Management Software
- Collaboration Tools
- Content Management Software (CMS)
- Conversion Tracking
- Engagement Tracking
- Lead Qualification
- Metadata Management tools
- Multi-Campaign
- Multi-Channel Campaigns
- Multi-Channel Marketing
- Performance Metrics
- Publish Scheduling
- Reporting/Analytics
- Search/Filter
- Social Media Integration
- Tagging
- Template Management
- Third-Party Integrations
- Version Control
- Website Analytics
- Workflow Management Software

## Integrations (29 total)

- Adobe Experience Manager
- Atomic AI
- Box
- Brainshark
- Brightcove
- Content Hub
- Curata
- Drupal
- Google Analytics 360
- Google Docs
- Hootsuite
- HubSpot CRM
- HubSpot Marketing Hub
- Jive
- Joomla

... and 14 more integrations

## Support Options

- Email/Help Desk
- Knowledge Base Software
- Phone Support
- Chat

## Category

- [Content Marketing Software](https://www.capterra.in/directory/30796/content-marketing/software)

## Related Categories

- [Content Marketing Software](https://www.capterra.in/directory/30796/content-marketing/software)
- [Digital Asset Management Software](https://www.capterra.in/directory/30203/digital-asset-management/software)
- [Enterprise Content Management Software](https://www.capterra.in/directory/31079/enterprise-content-management/software)
- [Campaign Management Software](https://www.capterra.in/directory/30012/campaign-management/software)
- [Marketing Automation Software](https://www.capterra.in/directory/6/marketing-automation/software)

## Alternatives

1. [Google Ads](https://www.capterra.in/software/213339/google-ads) — 4.4/5 (1006 reviews)
2. [Brevo](https://www.capterra.in/software/132996/brevo) — 4.6/5 (3408 reviews)
3. [Mailchimp](https://www.capterra.in/software/110228/mailchimp) — 4.5/5 (17572 reviews)
4. [MailerLite](https://www.capterra.in/software/136603/mailerlite) — 4.7/5 (2256 reviews)
5. [ActiveCampaign](https://www.capterra.in/software/79367/activecampaign) — 4.6/5 (2561 reviews)

## Reviews

### "Simple platform for simple needs" — 3.0/5

> **Dina** | *5 May 2025* | Publishing | Recommendation rating: 4.0/10
> 
> **Pros**: It was simple in many ways and didn't require extensive training and it was easy for employees to use
> 
> **Cons**: It was too simple of a platform for the things we needed it to do and it was too cookie cutter and not as customizable

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### "Kapost has transformed how our marketing organization operates" — 5.0/5

> **Jim** | *28 February 2018* | Computer Networking | Recommendation rating: 10.0/10
> 
> **Pros**: Kapost allows us to have full visibility into our content efforts. From ideas to final output, to tracking the success of the assets, it's all visible within Kapost. This visibility enhances collaboration across our ever-growing department and company.
> 
> **Cons**: All of the challenges have been on our side (building out processes, getting people to change behaviors). And the folks at Kapost have been very helpful by offering advice and support as we transform marketing.
> 
> Having the ability to see all of our impending and in-progress projects allows us to better schedule and staff for upcoming needs. &#10;The ability to provide a gallery of all of our content, that is fully searchable and sortable, enables our staff to find content on their own saves a lot of time for both the marketing team, as well as the sales (or other) teams.

-----

### "Kapost is a adaptable and effective Marketing solution" — 4.0/5

> **Verified Reviewer** | *10 May 2022* | Computer Software | Recommendation rating: 9.0/10
> 
> **Pros**: Kapost is a mature marketing and campaign management solution which has improved our campaign process but also understanding the effectiveness of our campaigns.  Insight on campaigns are quickly developed through the reporting tool and it has successfully integrated with our CRM to also help the sales team understand current and future campaigns (webinars\\in person events etc) to help drive attendence.
> 
> **Cons**: There can be a bit of a learning curve with the initial adoption and much like all software applications some operational processes need to be changed to successfully deploy and get the most out of the solution.
> 
> Kapost has been a great benefit for our Marketing team and has become a critical part of their campaign delivery.

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### "Requires entire team adoption, otherwise, it's a great tool." — 4.0/5

> **Verified Reviewer** | *31 May 2018*
> 
> **Pros**: Kapost makes it so easy to track progress on a project and ensure you hit your needed deliverables. It's also easy to see where items bottleneck so you can get stuck projects back on track. I've used it for everything within a Marketing team - event coordination, press releases, blogs, data sheets, you name it. It's really easy to make it work for whatever task you are working on.
> 
> **Cons**: It takes A LOT of implementation work. It also requires full team adoption. If there are only a couple people utilizing it, it's just not going to work to its full potential. Aside from that, we thought it would be more of a content repository and management system but it didn't have the capabilities that we were looking for.

-----

### "Easy Kapost Use" — 4.0/5

> **Taylor** | *20 July 2023* | Medical Devices | Recommendation rating: 6.0/10
> 
> **Pros**: I liked how organized it was and how clear it was when looking at my tasks. It's easy to use and the way it's formatted is great.
> 
> **Cons**: The way it looks is bland and hard to read.

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## Links

- [View on Capterra](https://www.capterra.in/software/132697/kapost)

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