---
description: Get information about Heap price, usability & features from verified user experiences. Read reviews from Indian business users & discover similar tools.
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title: Heap Price, Features, Reviews & Ratings - Capterra India
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Breadcrumb: [Home](/) > [Web Analytics Software](/directory/30073/web-analytics/software) > [Heap](/software/147216/heap)

# Heap

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> Heap is the only solution that shows you every action by every user on your product or site, then gives insight on what to fix and how.
> 
> Verdict: Rated **4.5/5** by 42 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Heap?

Product Management, Product Analytics, Marketing, Digital Analytics, Website Analytics, Engineering, UX Teams, Session Replay, Digital Experience Monitoring

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 42 Reviews |
| Ease of Use | 4.2/5 | Based on overall reviews |
| Customer Support Software | 4.3/5 | Based on overall reviews |
| Value for Money | 4.5/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: ContentSquare
- **Founded**: 2012

## Commercial Context

- **Starting Price**: $24,000.00
- **Pricing model**:  (Free version available) (Free Trial)
- **Pricing Details**: 14-day free trial, no credit card required.&#10;&#10;Analysis - up to 10,000 sessions per month: free&#10;&#10;Infrastructure - millions of sessions per month: custom pricing
- **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Argentina, Australia, Belgium, Brazil, Canada, Chile, China, Denmark, France, Germany, India, Ireland, Israel, Italy, Japan, Luxembourg, Mexico, Netherlands, New Zealand, Norway and 6 more

## Features

- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Ad hoc Reporting
- Alerts/Notifications
- Audience Targeting
- Behavior Tracking
- Behavioral Analytics
- Campaign Analytics
- Campaign Tracking
- Cohort Analysis
- Collaboration Tools
- Conversion Tracking
- Customer Segmentation
- Customizable Dashboard
- Customizable Templates
- Dashboard Software
- Data Connectors
- Data Import/Export
- Data Visualization Software
- Drag & Drop
- Engagement Tracking
- Funnel Analysis
- In-App Events Tracking
- Interactive Reports
- KPI Monitoring
- Multi-Channel Attribution
- Multi-Channel Data Collection
- Multiple Data Sources
- Performance Metrics
- Query Builder
- Reporting & Statistics
- Reporting/Analytics
- Retention Tracking
- Search/Filter
- Self-service Analytics
- Session Recording
- Third-Party Integrations
- Time on Site Tracking
- Usage Tracking/Analytics
- User Interaction Tracking
- User Journeys
- Visual Analytics
- Web Traffic Reporting
- Website Analytics

## Integrations (39 total)

- AB Tasty
- Amazon Redshift
- Amazon S3
- Appcues
- Attribution
- AxisRooms
- Braze
- Breeze
- Census
- Delighted
- Fivetran
- Flagsmith
- Fullstory
- Google Optimize
- Hightouch

... and 24 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Chat

## Category

- [Web Analytics Software](https://www.capterra.in/directory/30073/web-analytics/software)

## Related Categories

- [Web Analytics Software](https://www.capterra.in/directory/30073/web-analytics/software)
- [Marketing Analytics Software](https://www.capterra.in/directory/31018/marketing-analytics/software)
- [Product Analytics Software](https://www.capterra.in/directory/32915/product-analytics/software)
- [Business Intelligence Software](https://www.capterra.in/directory/23/business-intelligence/software)
- [Reporting Tools](https://www.capterra.in/directory/30053/reporting/software)

## Alternatives

1. [Google Analytics 360](https://www.capterra.in/software/177042/google-analytics) — 4.7/5 (8089 reviews)
2. [Similarweb](https://www.capterra.in/software/148472/similarweb-pro) — 4.6/5 (251 reviews)
3. [Mixpanel](https://www.capterra.in/software/158740/mixpanel) — 4.5/5 (145 reviews)
4. [Lucky Orange](https://www.capterra.in/software/150695/lucky-orange) — 4.7/5 (260 reviews)
5. [Looker](https://www.capterra.in/software/169053/looker) — 4.5/5 (282 reviews)

## Reviews

### "Premium analytics at a premium price" — 4.0/5

> **Verified Reviewer** | *17 June 2025* | Telecommunications | Recommendation rating: 6.0/10
> 
> **Pros**: We mainly chose Heap over Mixpanel for their automatic data capture. It makes everything easier since we don't have to predefine events without asking the engineering team for help. It was also by far the most sophisticated and customizable analytics solution on the market, which helped my marketing team get all the advanced insights they needed. The form tracking was also an excellence touch for monitoring user behavior.,
> 
> **Cons**: I want to be very clear that Heap is not for most companies if you grow out of their free trial of 10k sessions per month. If you can't afford over 2k USD per month, then don't bother - because that's their pricing.
> 
> Great all around service if you can afford it. Their sales, support, and implementation teams are all tier 1.

-----

### "Heap cut down the guesswork for following user behavior." — 4.0/5

> **Vittal** | *26 June 2025* | Information Technology & Services | Recommendation rating: 9.0/10
> 
> **Pros**: Heap effortlessly tracked all user activity on our platform without any manual event tagging, hugely reducing setup time across the board. It allowed us to research patterns of use even posthoc.
> 
> **Cons**: Though the auto-capture is potent, it can get chaotic quickly: cleaning up and labeling events diligently is essential to avoid data overload.
> 
> We found some interesting user flows and friction points that had not been highlighted in session recordings or support tickets. That resulted in some minor UI changes which really helped the user flow.

-----

### "A More Intuitive GA Alternative" — 4.0/5

> **Rob** | *30 August 2019* | Internet | Recommendation rating: 8.0/10
> 
> **Pros**: The feature set makes it very easy for use by a cross-section of disciplines within your organization. It does not require lengthy training to become proficient in the tool, but Heap does offer a lot of resources to help individuals learn at their own pace/time.
> 
> **Cons**: It requires a bit of set-up out of the box in terms of the reporting/analyzing piece of the business. You have to create events and map pages and that can be a bit time consuming, but once you do it, it doesn't have to be updated again.
> 
> It took a long time to determine if they were the right solution and to justify the cost, but once the contract was signed the benefits were almost immediate. It is impossible in this day and age to have just one analytics tool, but Heap is a very powerful complement to your  took box.

-----

### "Ok analytics software if you have developer skills. There are easier to use tools out there" — 3.0/5

> **Charlie** | *1 November 2018* | Leisure, Travel & Tourism | Recommendation rating: 1.0/10
> 
> **Pros**: Easy to implement,  compared to other solutions.
> 
> **Cons**: Time-consuming to set up specific events and segments. &#10;Only exports up to a set number of rows, so you need multiple exports&#10;No royalty for their long-standing customers.&#10;Company staff not good at communicating
> 
> Mainly used it to export contact details of our customers and segment them depending on actions done or pages visited.&#10;&#10;The interface looks very old and to set up events, segments etc. you need some basic understanding of how APIs and URLs work.&#10;&#10;also, one of the worst communications with a company  that I've experienced.

-----

### "The no-brainer go-to when it comes to understanding your UX" — 5.0/5

> **Paulo** | *29 September 2020* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: By far the most impressive feature is the fact that from the moment you install heap on your website you can virtually track anything that happens, regardless of being in the past. That is, even if you don't configure anything, it already records everything so you can retroactively analyse funnels, clicks, user behaviours and much more. &#10;&#10;Another feature that is well implemented is the flexibility to customize segments and events. The tool is designed so you can make your own building blocks for your dashboards, making it a very powerful ally when it comes to understanding what your users are doing in the platform. For example, in most tools it's a headache to even think about analyzing the impact a new feature has on the retention of a segment of your users, especially if didn't think about it when developing the feature. With heap, not only it is possible but it is also very simple and quick. For the first time, our team can think about validating business hypothesis without needing any prior coding or preparation, and even test them long after the features have been released.
> 
> **Cons**: If your frontend programmers are not completely aware of the impact their changes might have, it can be very easy for them to erase css classes and/or change the html structure, which can have a big impact on the events (and, consequently, dashboards) on heap. On the long term, this hurts. Even though heap has put in place warnings when events stop triggering, it is still hard to maintain if you don't bring your developers on board to avoid making structural or class changes. The alternative might be to add IDs to every button, link, page, section, etc, so to ensure the events are kept alive, but that is also not a good option. If you don't expect your webpage to change that much, then this is not a problem.&#10;&#10;The amount of configurations and customizations in the dashboards and reports is limited. There should be a more powerful reporting tool, with more (and more customizable) charts.
> 
> Our experience has been overwhelmingly positive. Heap gives you the capacity and flexibility that few analytics tool can give to measure the user experience of your website at atomic level and build up from that. There is no easier way to understand the impact of each button, style, feature, functionality, page, tool on our users than with this tool, and, again, it works out of the box.

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## Links

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