---
description: Get information about emBlue price, usability & features from verified user experiences. Read reviews from Indian business users & discover similar tools.
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title: emBlue Price, Features, Reviews & Ratings - Capterra India
---

Breadcrumb: [Home](/) > [Email Marketing Tool](/directory/30013/email-marketing/software) > [emBlue](/software/150149/emblue)

# emBlue

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> SaaS designed for medium and big companies. A powerful but also easy tool to manage user behavior and email marketing actions.
> 
> Verdict: Rated **4.4/5** by 91 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses emBlue?

emBlue platform and professional services had helped companies for 18+ years throughout the Americas create trustful \& profitable interactions.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.4/5** | 91 Reviews |
| Ease of Use | 4.1/5 | Based on overall reviews |
| Customer Support Software | 4.4/5 | Based on overall reviews |
| Value for Money | 4.2/5 | Based on overall reviews |
| Features | 4.2/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: emBlue
- **Founded**: 2002

## Commercial Context

- **Starting Price**: $34.00
- **Pricing model**: Usage Based (Free version available) (Free Trial)
- **Pricing Details**: There are plans according the volume emails you will sent in a month.
- **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English, Portuguese, Spanish
- **Available Countries**: Argentina, Bolivia, Brazil, Chile, Colombia, Costa Rica, Ecuador, Mexico, Panama, Paraguay, Peru, Uruguay

## Features

- A/B Testing
- API
- Activity Dashboard
- Alerts/Notifications
- CAN-SPAM Compliance
- CRM Software
- Campaign Analytics
- Campaign Management Software
- Campaign Planning
- Campaign Scheduling
- Channel Management Software
- Click Tracking
- Contact Database
- Contact Management Software
- Content Management Software (CMS)
- Conversion Tracking
- Customer Experience Management
- Customer History
- Customer Segmentation
- Customizable Fields
- Data Import/Export
- Drip Campaigns
- Email Management Software
- Email Marketing Software
- Email Tracking Software
- Engagement Tracking
- Event Triggered Actions
- Landing Pages/Web Forms
- Lead Capture Software
- Lead Management Software
- Lead Qualification
- List Management
- Marketing Automation Software
- Mobile Optimization
- Multi-Campaign
- Multi-Channel Communication
- Multi-Channel Marketing
- Multi-Language
- ROI Tracking
- Reporting/Analytics
- Segmentation
- Social Marketing
- Subscriber Management
- Template Management
- Third-Party Integrations
- Visual Analytics
- Website Visitor Tracking

## Integrations (8 total)

- Google Sheets
- MailMunch
- PrestaShop
- Shopify
- Store Manager for PrestaShop
- VTEX
- WooCommerce
- Zapier

## Support Options

- Email/Help Desk
- Knowledge Base Software
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Email Marketing Tool](https://www.capterra.in/directory/30013/email-marketing/software)

## Related Categories

- [Email Marketing Tool](https://www.capterra.in/directory/30013/email-marketing/software)
- [Marketing Automation Software](https://www.capterra.in/directory/6/marketing-automation/software)
- [Campaign Management Software](https://www.capterra.in/directory/30012/campaign-management/software)
- [Email Tracking Software](https://www.capterra.in/directory/31325/email-tracking/software)
- [Transactional Email Software](https://www.capterra.in/directory/31564/transactional-email/software)

## Alternatives

1. [Mailchimp](https://www.capterra.in/software/110228/mailchimp) — 4.5/5 (17572 reviews)
2. [Omnisend](https://www.capterra.in/software/153508/omnisend) — 4.7/5 (836 reviews)
3. [Zoho Campaigns](https://www.capterra.in/software/147812/zoho-campaigns) — 4.3/5 (314 reviews)
4. [Campaign Monitor by Marigold](https://www.capterra.in/software/76928/campaign-monitor) — 4.5/5 (505 reviews)
5. [Emma by Marigold](https://www.capterra.in/software/75428/emma) — 4.2/5 (156 reviews)

## Reviews

### "Emblue everyday plataforma" — 5.0/5

> **Verified Reviewer** | *28 March 2024* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: It’s easy to use and friendly with the user including an app
> 
> **Cons**: Sometimes it’s a little bit slow but not many just a few times like once about 2 months.

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### "Emblue la plataforma ideal para email marketing" — 5.0/5

> **Verified Reviewer** | *30 November 2023* | Retail | Recommendation rating: 10.0/10
> 
> **Pros**: La facilidad de implementarlo con nuestro sitio web de ventas
> 
> **Cons**: Contiene textos técnicos que no se entienden o por desconocimientos nuestros.
> 
> Mi experiencia fue muy positiva, el costo no es el bajo del mercado, pero el acompañamiento en todo momento es algo que apreciamos muchísimo.

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### "Bad support" — 4.0/5

> **Alejandro** | *13 June 2021* | Wine & Spirits | Recommendation rating: 6.0/10
> 
> **Pros**: Automation. Being able to operate remarketing campaigns easily is something that worth
> 
> **Cons**: We stopped using emBlue because it had a few bugs while programming emails and the support doesn't even exist\! So it was very hard to go through it
> 
> Good. Not great, but it was a good tool for a few years.

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### "Funciona excelente, lo recomiendo siempre" — 4.0/5

> **Verified Reviewer** | *3 September 2020* | Higher Education Software | Recommendation rating: 9.0/10
> 
> **Pros**: Siempre funciona, la velocidad de envío y las métricas siempre son correctas
> 
> **Cons**: La interfaz es algo esquiva, a veces no se puede cargar los contactos, al editar un mensaje y tocar enter por ejemplo se suelen perder todos los cambios, tiene esos temas de usabilidad, también tiene un error en la contabilización de contactos en grandes bases de datos
> 
> Lo usamos hace tiempo, nos ha funcionado muy bien, en relación a otros programas de envío es realmente muy estable y eficiente.

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### "La verdadera automatización de la Omnicanalidad" — 4.0/5

> **Pablo** | *1 September 2020* | Sports | Recommendation rating: 7.0/10
> 
> **Pros**: Es muy práctico y completo. Con herramientas que realmente automatizan los procesos de comunicación vía mail y SMS con tus clientes, usuario e incluso compañía. No se diferencia de mail a mail transaccional. Todo viene en un mismo paquete y lo hace económico. La herramienta de remarketing  permite la generación de contenido personalizada a los intereses de cada usuario y la integración con tu comercio es muy completa y ágil.
> 
> **Cons**: El editor drag and drop no es muy estable y no tiene auto guardado, para sacarlo el potencial completo a la herramienta la configuración de etiquetas y fuentes de datos es muy técnica y compleja. Convine que un asesor se asegure que la plataforma queda completamente configurada antes de inciar para poder sacar el 100% del potencial de la herramienta. El diseño de los templates para automatización y remarketing es complejo. Debería tener un HTML con los elementos reemplazables estéticamente pero que mantenga la funcionalidad de la etiquetas variables. 
La Generación de reportes es realmente muy pobre y poco gráfica. Crea un archivo en excel que no es facil de leer e interpretar. Recomendación darle una ojeada al reporte que genera mailchimp. 
El servicio al cliente tiende a ser poco ágil y en ocasiones evasivo.
> 
> Por lo general la experiencia ha sido muy positiva,  hemos logrado a nivel básico lo que se espera de una herramienta de mail masivo, pero la herramienta ofrece mucho más que eso pero requiere configuración para que se aproveche.

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## Links

- [View on Capterra](https://www.capterra.in/software/150149/emblue)

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| en-AU | <https://www.capterra.com.au/software/150149/emblue> |
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