--- description: Get information about CAKE price, usability & features from verified user experiences. Read reviews from Indian business users & discover similar tools. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: CAKE Price, Features, Reviews & Ratings - Capterra India --- Breadcrumb: [Home](/) > [Lead Management Software](/directory/30017/lead-management/software) > [CAKE](/software/156223/cake-for-advertisers) # CAKE Canonical: https://www.capterra.in/software/156223/cake-for-advertisers Page: 1 / 2\ Next: [Next page](https://www.capterra.in/software/156223/cake-for-advertisers?page=2) > CAKE, a trusted global provider of performance marketing software solutions for affiliate marketing, lead distribution, \& e-commerce. > > Verdict: Rated **4.3/5** by 17 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses CAKE? Performance marketing advertisers, networks and publishers that manage in-house affiliate or partner programs. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.3/5** | 17 Reviews | | Ease of Use | 4.4/5 | Based on overall reviews | | Customer Support Software | 4.5/5 | Based on overall reviews | | Value for Money | 4.3/5 | Based on overall reviews | | Features | 4.4/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: CAKE Software - **Location**: Newport Beach, US - **Founded**: 2010 ## Commercial Context - **Starting Price**: $299.00 - **Pricing model**: (Free Trial) - **Pricing Details**: Pricing available upon request - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, iPhone (Mobile) - **Supported Languages**: Dutch, English, Portuguese, Spanish - **Available Countries**: Australia, Brazil, Canada, China, Germany, India, Mexico, United Kingdom, United States ## Features - Affiliate Management - Attribution Modeling - Banner Management - Campaign Management Software - Channel Management Software - Commission Management - Contact Database - Contact Management Software - Conversion Tracking - Cross Channel Attribution - Dashboard Software - Email Marketing Software - Event Triggered Actions - Fraud Detection - Lead Capture Software - Lead Distribution - Lead Engagement - Lead Generation Software - Lead Management Software - Multi-Campaign - Multi-Channel Marketing - Multi-Touch Attribution - ROI Tracking - Reporting/Analytics - User Interaction Tracking ## Integrations (1 total) - QuickBooks Online ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base Software - Phone Support - 24/7 (Live rep) - Chat ## Category - [Lead Management Software](https://www.capterra.in/directory/30017/lead-management/software) ## Related Categories - [Lead Management Software](https://www.capterra.in/directory/30017/lead-management/software) - [Referral Software](https://www.capterra.in/directory/30681/referral/software) - [Lead Generation Software](https://www.capterra.in/directory/30963/lead-generation/software) - [Affiliate Software](https://www.capterra.in/directory/30836/affiliate/software) - [Campaign Management Software](https://www.capterra.in/directory/30012/campaign-management/software) ## Alternatives 1. [SAS Customer Intelligence 360](https://www.capterra.in/software/78209/sas-customer-intelligence-360) — 4.9/5 (8 reviews) 2. [Makeme.click](https://www.capterra.in/software/186173/makemeclick) — 5.0/5 (1 reviews) 3. [monday.com](https://www.capterra.in/software/147657/monday-com) — 4.6/5 (5726 reviews) 4. [Phonexa](https://www.capterra.in/software/156125/phonexa) — 5.0/5 (75 reviews) 5. [Marketo Engage](https://www.capterra.in/software/75130/marketo-lead-management) — 4.3/5 (710 reviews) ## Reviews ### "Making affiliate business a cake walk" — 5.0/5 > **Verified Reviewer** | *15 August 2019* | Internet | Recommendation rating: 8.0/10 > > **Pros**: CAKE has some really great features, and allows us to work directly with affiliates without having to go through networks that take huge commissions . > > **Cons**: The design of the GUI could be a little nicer, but that's just nitpicking, and also depends on personal preference, I guess. ----- ### "affiliate software" — 5.0/5 > **samantha** | *3 November 2019* | Financial Services Software | Recommendation rating: 10.0/10 > > **Pros**: i like the set up for conversions from lead page to management but the most of this product is the webinars to show you how to use > > **Cons**: it just for online they need offline to use in a business with street address as part of the management program > > learning how to make landing page to lead pages and steps to do on own ----- ### "CAKE is the Cadillac of Tracking Software" — 5.0/5 > **Brian** | *28 June 2019* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: CAKE is by far the most intuitive, customizable and reliable tracking system in the marketplace. The UI is clean and easy to navigate. The setup and deployment of new campaigns is simple. The reporting granularity is amazing. CAKE is simply an all-around amazing tracking platform. There is not another system in the marketplace that comes close. > > **Cons**: There are a few quirky things here and there, but nothing that disrupts our core business. Reporting visualization needs an upgrade. > > Being the best platform in the industry doesn't always mean it is the easiest. But that can be said about any sophisticated SaaS platform. I think CAKE creates a good balance for inexperienced users to navigate and get things set up on a simplistic level. However, for those who are advanced users CAKE would not be complete without a killer support staff and client service team. These are the people that bring everything together and make for a great overall experience. ----- ### "A Costly Disconnect: Our Frustrating Experience with CAKE Affiliate Software" — 1.0/5 > **Domenik** | *23 October 2023* | Entertainment | Recommendation rating: 0.0/10 > > **Pros**: In our experience with CAKE Affiliate Software, there wasn't much to celebrate in terms of positive aspects. The refund they provided in response to the exorbitant and unexpected bill was the only silver lining in an otherwise frustrating and costly ordeal. Unfortunately, the disconnect between CAKE's business and IT departments and the subsequent issues we encountered overshadowed any potential benefits the platform may have offered. While we appreciate the refund, it remains a small consolation in the face of the substantial financial damage and wasted time we endured during our association with CAKE. > > **Cons**: Our experience with CAKE Affiliate Software left us deeply dissatisfied. Months of dedication and effort went into setting up their platform for our affiliate marketing program, only to culminate in a shockingly high five-figure bill that completely blindsided us. The most glaring issue that emerged during our tenure with CAKE was the alarming disconnect between their business and IT departments. It seemed as though these two vital components of their company were working in separate universes. This misalignment resulted in a litany of problems that ultimately culminated in a disastrous financial outcome for our organization. > > Our experience with CAKE has been nothing short of a nightmare. From the outset, the platform promised to streamline our affiliate marketing efforts, but it ended up causing significant financial damage and immense frustration. The most glaring issue was the astonishing disconnect between their business and IT departments, leading to miscommunication and unfulfilled promises. While CAKE did eventually refund our payment, it barely scratched the surface of the financial loss and wasted time we endured. ----- ### "Ain't it Sweet?" — 5.0/5 > **Lindsey** | *15 July 2019* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: The platform provides every tracking tool I need to track my leads. > > **Cons**: I don't like that I can't get someone on the phone over the weekend. If there's a tracking issue in this business you can quickly loose thousands of dollars in minutes. Submitting a ticket doesn't cut it when you need immediate help. Luckily, I have an AMAZING customer support manager who will go beyond the call of duty to help me if it's an urgent situation. > > I made the best decision to work with CAKE when starting my business. Tracking and learning any platform can be overwhelming at times just because there's always a lot going on. Without the support I've received from each team member at CAKE. I may not be where I'm at today. ----- Page: 1 / 2\ Next: [Next page](https://www.capterra.in/software/156223/cake-for-advertisers?page=2) ## Links - [View on Capterra](https://www.capterra.in/software/156223/cake-for-advertisers) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | pt | | | pt-PT | | ----- ## Structured Data