--- description: Get information about Hotjar price, usability & features from verified user experiences. Read reviews from Indian business users & discover similar tools. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Hotjar Price, Features, Reviews & Ratings - Capterra India --- Breadcrumb: [Home](/) > [Heatmap Software](/directory/30977/heatmap/software) > [Hotjar](/software/163516/hotjar) # Hotjar Canonical: https://www.capterra.in/software/163516/hotjar Page: 1 / 23\ Next: [Next page](https://www.capterra.in/software/163516/hotjar?page=2) > Hotjar is website analytics software that provides heatmaps, recordings, surveys, and tools to understand and optimize websites. > > Verdict: Rated **4.6/5** by 545 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Hotjar? Businesses of all sizes, selling to consumers online. Web/UX Designers, Digital Marketers, Product Managers, UX Researchers, Data Analysts. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.6/5** | 545 Reviews | | Ease of Use | 4.6/5 | Based on overall reviews | | Customer Support Software | 4.5/5 | Based on overall reviews | | Value for Money | 4.4/5 | Based on overall reviews | | Features | 4.5/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: ContentSquare - **Founded**: 2012 ## Commercial Context - **Starting Price**: $39.00 - **Pricing model**: Other (Free version available) (Free Trial) - **Pricing Details**: Hotjar offers three products Observe, Ask, and Engage products, offered at different plans and prices. Observe helps you visualize user behavior with Heatmaps and see what your users see with Recordings. Ask lets you discover how your users feel with Feedback and hear from your users with Surveys. Engage seamlessly hosts, records, and transcribes your user interviews. Find the right combination of plans for you at hotjar.com/pricing - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: Brazilian Portuguese, English, French, German, Spanish - **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 208 more ## Features - Activity Tracking - Alerts/Notifications - Behavioral Analytics - Campaign Tracking - Collaboration Tools - Communication Management - Conversion Tracking - Customer Experience Management - Customer History - Customer Journey Mapping - Customer Segmentation - Customizable Forms - Customizable Questions - Customizable Templates - Data Import/Export - Data Visualization Software - Engagement Tracking - Feedback Management - Funnel Analysis - Heatmaps - Interactive Reports - KPI Monitoring - Multi-Channel Communication - Multi-Channel Data Collection - NPS Survey Structure - Negative Feedback Management - Performance Metrics - Prototype Creation - Quantitative Metrics - Question Branching - Question Library - Real-Time Analytics - Real-Time Data - Real-Time Monitoring - Reporting & Statistics - Search/Filter - Sentiment Analysis - Survey/Poll Management - Surveys & Feedback - Text Analysis Software - Third-Party Integrations - Trend Analysis - Usability Testing - Usage Tracking/Analytics - User Interaction Tracking - User Journeys - Video recording/Transcriptions - Visual Analytics - Web Traffic Reporting - Website Analytics ... and 14 more features ## Integrations (71 total) - AB Tasty - Aha\! - Airtable - Amplitude - Appcues - Asana - Basecamp - BigCommerce - ClickFunnels - ClickUp - Contentsquare - Drip - Drupal - Firebase - Freshdesk ... and 56 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base Software - Chat ## Category - [Heatmap Software](https://www.capterra.in/directory/30977/heatmap/software) ## Related Categories - [Heatmap Software](https://www.capterra.in/directory/30977/heatmap/software) - [Web Analytics Software](https://www.capterra.in/directory/30073/web-analytics/software) - [Survey Tools](https://www.capterra.in/directory/30092/survey/software) - [Customer Satisfaction Software](https://www.capterra.in/directory/30541/customer-satisfaction/software) - [Customer Experience Software](https://www.capterra.in/directory/30671/customer-experience/software) ## Alternatives 1. [Zoho PageSense](https://www.capterra.in/software/172116/pagesense) — 4.5/5 (17 reviews) 2. [Lucky Orange](https://www.capterra.in/software/150695/lucky-orange) — 4.7/5 (267 reviews) 3. [Microsoft Clarity](https://www.capterra.in/software/1018691/microsoft-clarity) — 4.8/5 (57 reviews) 4. [Tableau](https://www.capterra.in/software/77260/tableau) — 4.6/5 (2359 reviews) 5. [Mouseflow](https://www.capterra.in/software/163517/mouseflow) — 4.7/5 (122 reviews) ## Reviews ### "Hotjar is very helpful and easy to use tool." — 4.0/5 > **Dandu** | *15 February 2026* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: User behaviour analysis and security while showing PII, And also I like the features to filter based on any event and skip inactivity , speed, etc., feature, and save to a collection any specific scenario . > > **Cons**: I would like to have an automated data analysis bot which if we teach something to look it will look that behaviour and give us a report. > > I am a CRO analyst and I liked this tool very much since it allows us to analyze user behavior with each and filter any specific category of users with each and accuracy. ----- ### "Hot jar application is best application" — 5.0/5 > **Ishwinder** | *1 November 2024* | Nonprofit Organization Management | Recommendation rating: 5.0/10 > > **Pros**: About hot jar application look videos and create > > **Cons**: In the hot jar application we can see feedback of videos > > About hotjar experience well and good for real ----- ### "Hotjar worked great for us until the pricing model changed" — 4.0/5 > **Sarah** | *15 May 2026* | Education Management | Recommendation rating: 7.0/10 > > **Pros**: We used hotjar for several years for our web performance tracking, on-page quick NPS surveys, and to measure user engagement on pages. It's a lighweight web experience tools that complies easy to understand scroll maps and click maps. The feedback tab function was handy and helpful for users to provide immediate feedback and actually helped us discover bugs and issues in our ecommerce site. > > **Cons**: The cost is way too high to scale up for an enterprise company. We were grandfathered in to a lower price point that eventually expired, so we moved away to a more scalable solution (VWO insights). Otherwise we probably would have stuck with Hotjar as it fulfilled all of our needs. > > Hotjar was easy to set up on our domains and to get running right away. Key features were heatmaps and clickmaps. We also utilized the recording feature which helped us uncover at least one bug in the checkout process. They assign a user frustration score to the recordings, allowing you to sort the most negative experience first and see the user's recording to investigate issues. We were disappointed when their pricing model changed to require more investment to cover the same number of domains. ----- ### "Powerful Behavior Analytics Tool for Websites" — 4.0/5 > **Radek** | *20 May 2026* | Entertainment | Recommendation rating: 10.0/10 > > **Pros**: Hotjar offers strong Data Analysis and Monitoring tools like heatmaps and recordings. Survey Creation is easy, and it gives great insight into Conversion Funnels and user behavior. > > **Cons**: Hotjar has a Learning Curve for beginners and can feel complex at first. Pricing is not ideal for small teams, affecting Value for Money at higher usage levels. > > Overall, Hotjar provides excellent Security and powerful Monitoring features. It is great for Data Analysis and understanding Conversion Funnels, despite some initial Learning Curve. ----- ### "Best of it's kind." — 5.0/5 > **Verified Reviewer** | *11 August 2026* | Marketing & Advertising | Recommendation rating: 6.0/10 > > **Pros**: Clean and simple tool to see activity on your site. Great for getting a pulse on the busy parts (and the dead parts) of your pages. (and browsing paths of your vistiors). > > **Cons**: Not a ton to critique at the moment. We've used crazy egg before and it's fine, but nothing compares to the simplicity of hot jar at the end of the day. > > a must-have tool for any CRO pros out there. Hotjar takes heatmapping and tacks a ton of helpul insights through data measurement which can help design processes move much faster. ----- Page: 1 / 23\ Next: [Next page](https://www.capterra.in/software/163516/hotjar?page=2) ## Links - [View on Capterra](https://www.capterra.in/software/163516/hotjar) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pt | | | pt-PT | | | sv | | ----- ## Structured Data