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What Is Ahrefs?

Ahrefs is trusted by SEOs and marketers worldwide as the ultimate toolset for SEO, powered by industry-leading data. Boasting the #1 most active SEO crawler, Ahrefs crawls the web 24/7, stores vasts amount of data, and makes it easily accessible via its user-friendly user interface. This data is vital for every SEO task, including: keyword research, link building, content marketing, competitive research, website audits, and rank tracking. Designed by SEOs for SEOs, Ahrefs helps you boost any website's organic traffic efficiently, being a key asset for digital marketing success.

Who Uses Ahrefs?

Website owners, SEOs, marketers, agencies, in-house marketing teams, enterprises.

Ahrefs Software - View the organic traffic performance of any website in Ahrefs’ Site Explorer
Ahrefs Software - Analyze any keyword in detail using Ahrefs' proprietary keyword metrics & charts in Ahrefs’ Keywords Explorer
Ahrefs Software - Instantly cluster keywords ideas by parent topic or related terms in Ahrefs’ Keywords Explorer
Ahrefs Software - Audit your website against 170+ SEO issues and keep its health score consant with Ahrefs’ Site Audit
Ahrefs Software - Discover top performing content in your niche and find thousands of link prospects with Ahrefs’ Content Explorer

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Ahrefs Reviews for Indian Users

Average score

Overall
4.7
Ease of Use
4.4
Customer Service Software
4.4
Features
4.7
Value for Money
4.2

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001

Find reviews by score

5
77%
4
20%
3
2%
1
1%
Paweł
Paweł
SEO Expert in Poland
Verified LinkedIn User
Marketing & Advertising, Self Employed
Used the Software for: 2+ years
Reviewer Source

If you can afford this tool, do not spare the money

5.0 2 years ago

Comments: It's very powerful tool, which is very worth to use. Occasionally you can expect some issues with updates but from few months it's very rarely.

Pros:

Ahrefs has a very large database containing all the required elements for effective website positioning.

Cons:

I would like to say, that there is not a function that i like least. I love all, at least from functions which I use most often.

Ahrefs Response

2 years ago

Much appreciated, Pawel!! We give our ebst to ship between 10-15 small and big updates each month. For the latest ones, please be sure to read our product blog: https://ahrefs.com/blog/whats-new-at-ahrefs-june-2023/

David
Director in UK
Computer Software, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

Excellent, but too expensive

5.0 last year

Comments: A solid web experience, unfortunately spoiled by a severe hike in prices over the years.

Pros:

It is mature and well-rounded software. It simply does what they say. We rarely see any downtime.

Cons:

Changes to the pricing/plans have meant that Ahrefs is too expensive. Adding on a single user or more can be a huge expense. While we love it, there are other, cheaper competitors.

Ahrefs Response

last year

Hi David, Thanks for taking the time to leave a review and for your candour. We've tried to price our plans according to the value you get out of our data and have tried to make it easy and effective to add users to your account. If you'd like to provide more insight into what we can improve, please don't hesitate to reach out to [email protected]. Thanks again!

Tony
Marketing Manager in US
Marketing & Advertising, 2–10 Employees
Used the Software for: 6-12 months
Reviewer Source

not too good, but not extremely terrible

3.0 5 months ago

Comments: not too bad just not what i was expecting to be able to use.

Pros:

i liked the format of the way you can gain access to the information for the sites when you're needing the full stats.

Cons:

the pricing is a little bit convoluted especially when it comes to credit usage. they give you the impression that you can find all you may need but then you have too go up a tier. which makes no sense why pay for a monthly subscription and then pay for more credits to get too the information. and the monthly fees are a little bit extreme.

Ahrefs Response

4 months ago

Hi Tony, Thanks for taking the time to leave your honest opinion about Ahrefs. While we're saddened to hear that you find the pricing convoluted, we'll pass your feedback on to the rest of the team to see how we can improve this going forward. Thanks for using Ahrefs, and thanks again for sharing your thoughts!

Rickilee
Founder in Canada
Writing & Editing, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

Keyword finder

5.0 3 months ago

Comments: Provides valuable SEO insights, but be mindful of credit usage

Pros:

Simplifies keyword research. Offers insights into search volume, keyword difficulty, and competitor analysis. Helps create content that ranks well

Cons:

Requires careful monitoring of credit consumption

Ahrefs Response

4 weeks ago

Hi Rickilee, Thanks for leaving a review of the Ahrefs platform! We're so happy to hear you're getting tons of value from our tools. We know the credit system can be challenging to navigate, especially in the beginning. Have you joined one of our webinars to learn how to get the most insights from your subscription?

Max
Director Of Growth in US
Marketing & Advertising, 11–50 Employees
Used the Software for: 2+ years
Reviewer Source

Alternatives Considered:

10 tools in 1. Great value & Highly versatile

5.0 2 years ago

Comments: It's cutting edge, it's affordable, and it offers so many gizmos and gadgets you could never feel like you're extracting more value than it's offering.

Pros:

Ahrefs is a very-near-complete expert SEO tool suite. For the price you pay and the value you get, you have to be fairly bad at SEO to not get an ROI on your investment. I think one of the great struggles with these tools is an intuitive user experience, and despite how clunky their interface might look, I think they have drawn a very nice balance between functionality and useability.

Cons:

Local SEO. In my opinion, it's it's biggest and most relevant weakness. Tools like bright local massively outperform it's local KW reporting (being able to create radius-based map pack KW ranking reports), and tools like SEMrush generally outperform it here. Ahrefs still does not have a way to track map pack rankings, in any capacity. It's a huge capabilities gap in my opinion. One that can make or break a use case for the tool. I also think ScreamingFrog outperforms their crawler by having a centralized user interface and more in-depth features, however, given that the site audit and web crawler feature was not their primary function to begin with, I am very impressed with what they offer.

Ahrefs Response

2 years ago

Hi Max! Thank you so much for taking the time to leave a review. And thank you for the kind words about the balance between functionality and usability on our interface. We hear you loud and clear about our local SEO capabilities. We're working hard behind the scenes to see how we can improve this experience for our users in the future. Thanks again for taking the time to leave a review and for your honesty!