--- description: Get information about Comscore price, usability & features from verified user experiences. Read reviews from Indian business users & discover similar tools. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Comscore Price, Features, Reviews & Ratings - Capterra India --- Breadcrumb: [Home](/) > [Marketing Analytics Software](/directory/31018/marketing-analytics/software) > [Comscore](/software/178621/comscore) # Comscore Canonical: https://www.capterra.in/software/178621/comscore Page: 1 / 2\ Next: [Next page](https://www.capterra.in/software/178621/comscore?page=2) > Cross-platform analytics company that helps enterprises evaluate consumers' multiscreen behavior and make confident business decisions. > > Verdict: Rated **4.1/5** by 12 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Comscore? Ideal for small, medium, and large enterprises that comprises mainly of media companies, advertisers, corporates, and publishers. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.1/5** | 12 Reviews | | Ease of Use | 3.5/5 | Based on overall reviews | | Customer Support Software | 3.8/5 | Based on overall reviews | | Value for Money | 3.3/5 | Based on overall reviews | | Features | 3.9/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: comScore - **Location**: Reston, US ## Commercial Context - **Starting Price**: $799.00 - **Pricing model**: (Free version available) - **Pricing Details**: Starts from $799 per month. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: Brazilian Portuguese, Dutch, English, European Portuguese, French, Italian, Portuguese, Spanish - **Available Countries**: Canada, United Kingdom, United States ## Features - Campaign Tracking - Dashboard Software - Performance Metrics - Reporting/Analytics - Social Media Monitoring Software - Website Analytics ## Support Options - Email/Help Desk - Knowledge Base Software - Phone Support ## Category - [Marketing Analytics Software](https://www.capterra.in/directory/31018/marketing-analytics/software) ## Related Categories - [Marketing Analytics Software](https://www.capterra.in/directory/31018/marketing-analytics/software) - [Web Analytics Software](https://www.capterra.in/directory/30073/web-analytics/software) - [All-in-One Marketing Platform](https://www.capterra.in/directory/32155/all-in-one-marketing/software) - [Competitive Intelligence Software](https://www.capterra.in/directory/30539/competitive-intelligence/software) ## Alternatives 1. [Lebesgue](https://www.capterra.in/software/1019489/lebesgue) — 4.9/5 (43 reviews) 2. [Hootsuite](https://www.capterra.in/software/121701/hootsuite) — 4.4/5 (3795 reviews) 3. [Semrush](https://www.capterra.in/software/151962/semrush) — 4.6/5 (2316 reviews) 4. [Similarweb](https://www.capterra.in/software/148472/similarweb-pro) — 4.6/5 (251 reviews) 5. [Ahrefs](https://www.capterra.in/software/176340/ahrefs) — 4.7/5 (581 reviews) ## Reviews ### "Measurement and Analytics made Easy\!" — 3.0/5 > **Praachi** | *5 November 2019* | Marketing & Advertising | Recommendation rating: 8.0/10 > > **Pros**: comScore is a comprehensive tool providing great insight and analytics on various topics ranging from varied industries and geographies. As a strategist in an advertising agency, I extensively used comScore to extract various data for a specific client in multiple geographies. Thanks to comScore, I got a one stop destination to look up and get all the relevant information. > > **Cons**: The software can be made more user friendly as the filters can get confusing and thus may yield incorrect results, going against user's search objectives. It took me a while to figure how to key in correct keywords and choose the appropriate filter to get the desired results. ----- ### "Used to be very useful till the new players jumped in" — 4.0/5 > **Rohit** | *5 September 2018* | Media Production | Recommendation rating: 6.0/10 > > **Pros**: 1. Ease of implementing comscore Analytics 2. Video Analytics tracking of comscore is good 3. Used as benchmark tracking tool for competition among various companies 4. Widely used 5. For developers and QA teams, it is comparatively easy to test and fix any defects in the implementation > > **Cons**: 1. Does not provide much variables to collect data in comparison to Adobe and Conviva 2. Data collection with comscore is very limited 3. Can not be used as a standalone Analytics tracking tool, instead can be used as a supporting tool for your overall Analytics needs. > > I work for a leading Media and Entertainment company where comscore is widely used. This helps us in bench marking number of video views among our different TV channels/Brands. I feel that you must need Adobe or conviva along with Comscore. We use comscore because it is something widely accepted in the market to analyze or benchmark your numbers with other organizations. In case your are looking for more and more in house data to be collected, you can never get that using comscore. ----- ### "Great Account Support & Easy to use" — 5.0/5 > **Courtney** | *23 October 2019* | Marketing & Advertising | Recommendation rating: 8.0/10 > > **Pros**: Very easy to you, very limited training needed in order to use or understand the tool. The tools that we do use are useful for including within in our reports and a great starting point to find the right sites and properties our campaigns should be in to reach our target audience. > > **Cons**: Overall, its quite an expensive tool compared to some of the other research tools our media team leverages. They typically increase the rate between if you would commit to one year or two years. Our team usually only uses 2 of the several tools we have access to. Another con is that sometimes the reports take quite a bit of time to load which can be timely. > > I am part of a team that evaluates whether or not to continue leveraging comScore for media plan for clients or for pitches for potential clients. During this process, we reach our to our rep to help answer questions and to negotiate our next contract. Our rep has been so patience, attentive, and available to answer any and all questions that come up. This includes jumping on a call with us with limited notice, and even giving us one-on-one training on the tools we have access to help make our decision. He has really demonstrated a care for his clients, and its made our decision to continue the partnership for another year an easy one. ----- ### "Best Way to Measure Television Ratings" — 5.0/5 > **Crystal** | *27 August 2019* | Broadcast Media | Recommendation rating: 9.0/10 > > **Pros**: Ease of use is significantly better than Nielsen. They are able to explain their methodology in a way that makes sense and are more accurately measuring ratings. Continuous ratings, no "non-measured weeks" like competitors. > > **Cons**: It still only uses Satelitte and Cox cable in our markets. It would be nice to incorporate OTA as well as Shentel or Comcast Subscribers. > > Great customer service, love their desire to continue to improve their product. ----- ### "ComScore Review" — 4.0/5 > **Verified Reviewer** | *27 March 2019* | Marketing & Advertising | Recommendation rating: 7.0/10 > > **Pros**: We're still pretty new to this platform but so far it's been good. The data available is great (once you're able to figure out how to pull the right reports). Customer service has been pretty good so far\! > > **Cons**: not super easy to use and takes a bit of time to get used to and figure out how to pull specific reports ----- Page: 1 / 2\ Next: [Next page](https://www.capterra.in/software/178621/comscore?page=2) ## Links - [View on Capterra](https://www.capterra.in/software/178621/comscore) ## This page is available in the following languages | Locale | URL | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | nl | | | nl-BE | | ----- ## Structured Data