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Square Appointments
Square Appointments Overview:
What Is Square Appointments?
Square Appointments is an online booking software that manages appointments, staff availability, and services in one calendar. It offers a free booking site where clients can view availability and book services with team members. The system syncs with Google Calendar to avoid double-bookings and assigns resources like rooms or stations to services. It supports single session and recurring class bookings.
The platform integrates payment processing, accepting cards, digital wallets, QR codes, and payment links. Businesses can save customer cards to secure appointments, manage prepayments, and charge cancellation fees. Automated email and SMS confirmations and reminders are included, with waitlists filling cancellations.
Features include AI-powered messaging, customer profiles, and form collection during booking. It connects with the Square Go marketplace for client discovery and supports selling service packages and products alongside appointments.
Who Uses Square Appointments?
Square Appointments is used by beauty salons, barbershops, hair salons, nail salons, day spas, tattoo & piercing studios, med spas, fitness centers, and professional service providers.
Where can Square Appointments be deployed?
Cloud-based
On-premise
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Overall rating
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Based on 251 reviews
Reviews sentiment
Positive
85%
Neutral
12%
Negative
3%
Starting Price
Not provided by vendor
Free trial
About the vendor
- Square
- Located in San Francisco, US
- Founded in 2009
Square Appointments support
- Phone Support
- Chat
Countries available
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Australia, Canada, France, Ireland, Japan
Countries available
Countries where the product is available. Note: Customer support may not be accessible in that country.
- Australia
- Canada
- France
- Ireland
- Japan
- Spain
- United Kingdom
- United States
Languages
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English, French, Japanese, Spanish
Compare with a popular alternative
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Square Appointments
No pricing found
Free version
Free trial
4.5 (251)
4.3 (251)
4.3 (251)
VS.
Starting Price
Pricing Options
Ease of Use
Value for Money
Customer Service Software
$19.99
month
Free version
Free trial
4.8 (1,117)
4.6 (1,117)
4.7 (1,117)
Other great alternatives to Square Appointments
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Top rated features
Client Database
Confirmations/Reminders
Top rated features
Calendar Sync
Confirmations/Reminders
Top rated features
Booking Management
Online Booking
Top rated features
Confirmations/Reminders
Mobile Access
Top rated features
Quotes/Estimates
Scheduling Software
Top rated features
Calendar Management
Confirmations/Reminders
Top rated features
Mobile Access
Real-time Scheduling
Top rated features
Calendar Management
Mobile Access
Top rated features
Calendar Management
Online Booking
Capterra verified reviews for Square Appointments
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Overall rating
Based on 251 reviews
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Ava
Senior Staff Engineer in India
Verified LinkedIn User
Computer Software, 51–200 Employees
Used the Software for: 6-12 months
"Streamlined Appointment Scheduling"
8 October 2024
Square Appointments is great for scheduling and managing client appointments efficiently, but getting access to advanced tools requires a higher subscription level.
Pros:
I set up a client appointment, and the automatic reminder made sure they showed up on time without me needing to manually send messages.
Cons:
When I needed detailed sales reports, I realized I had to upgrade to a more expensive plan to access those features.
Reviewer Source
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Desiree
Peer support in US
Verified LinkedIn User
Health, Wellness & Fitness, 51–200 Employees
Used the Software for: Free Trial
"Keeps you in the know!"
28 February 2025
Overall it is great. Everything you need to keep up to date on clients and there needs in one easy free spot.
Pros:
I love the app. Easy to use you can manage everything for your clients in one simple place. I used the free version and it has everything you need. It helps you make and keep track of appointments also sends SMS messages to remind you ahead of time. The calendar feature is also great and keeps you from double booking.
Cons:
The app gliches from time to time. I have had to remove it from my phone and re install it.
Reviewer Source
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Tori
Onwer in US
Consumer Services, 2–10 Employees
Used the Software for: 2+ years
"My top pick for independent hairstylists"
19 November 2024
The experience with Square has been consistent. This is EXTREMELY important. Other appointment software I've used in the past have either had issues with connectivity, getting funds delivered to you in time, or irregular charges with fees. Having peace of mind knowing that the system is up and running smoothly is a huge relief.
Pros:
Square Appointments is the best option for independent hairstylists. Not only is it affordable, but it's straightforward and easy to use. I have tried many of the other appointment booking services out there and I find Square to be the most reliable.
They have great features like processing times which allow you to double book, online booking, an online waitlist, and an app for clients to use. They also have Square Online which allows you to sell products online to your customers with the option for shipping or curbside pickup.
I also love that Square has a savings account option so you can easily set aside a certain percentage of your sales for taxes or general savings.
Cons:
Currently very happy with the service and I appreciate the efforts they are making to continually improve their product.
Reviewer Source
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Jocelyn
Owner in US
Entertainment, 2–10 Employees
Used the Software for: 6-12 months
"Great for a quick simple solutions."
12 February 2025
It was reliable to begin with, but I also found it extremely limiting in the booking area. If I could keep the other square solutions without square appointments that would have been ideal.
Pros:
Square appointments has an app which makes management super simple and quick, especially for small businesses. The integration with square online also makes understanding website conversations very easy.
I also enjoyed the integrations that it had with square banking solutions. this allowed me to easily set aside taxes and other savings that never hit my account.
Cons:
Square is not seriously updating square appointments. You cannot use gift cards, you can do discount codes, you can use apple pay or google pay online which is proven to increase website conversations ect. Square's functionality does not extend to square appointments and I was also not informed of that before building out square appointments... which sucks.
Reviewer Source
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Marissa
Licensed Massage Therapist in US
Verified LinkedIn User
Alternative Medicine, Self Employed
Used the Software for: 1+ year
"Great for streamlining appointments"
3 December 2025
It was alright, I wasn’t impressed with the menus or the customer service when I needed specific help with something
Pros:
I liked the accessibility of square appointments, clients could book easily and it streamlined my online booking system
Cons:
I disliked the menus, I felt like they changed way too often and when I had to do some back end work it would take me forever to find something specific and became very frustrating
Reviewer Source
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